The Yankee Group

Aug 9, 1999

The Yankee Group, a subsidiary of Primark Corporation, is recognized as a global leader in IT research and advisory services, focusing on the areas of strategic planning assistance, technology forecasting, and IT industry analysis.

Spanning numerous industries, the Yankee Group provides assessments and strategic advice on the Internet, communications, computing, and energy industries for a wide range of end-user and vendor businesses. The Yankee Group relies on its time-tested interactive research methodology, including the collective experiences and best practices of hundreds of client companies that it analyzes on a daily basis.

The Yankee Group's Internet-related services:

Internet Computing Strategies

Assists companies developing Web-based commerce and applications by assessing make/buy alternatives, implementation strategies, products, vendors, and trends in intranets/extranets, Web-based applications, Internet tools and technologies, content management, Internet computing, and commerce platforms.

Internet Market Strategies

Provides clients with insight into the market drivers of the Internet's growth, and examines how companies in various industries are using the Internet and the Web as a powerful information, communication, and commerce platform to transform and expand their customer relationships.

Internet Strategies Europe

Drawing on primary research into the key drivers of the growth of the Internet markets in Europe, this research program offers a regional perspective on the opportunities in Europe for Internet access, IP backbone networks, Web content, electronic commerce, and communications services.

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