Avenue A / Razorfish

Sep 17, 1999

Avenue A / Razorfish was created in 2004 following the merger of interactive agency giants Avenue A and SBI.Razorfish.

Avenue A was the largest independent buyer of online media and search, and Razorfish was the largest independent interactive marketing and consulting firm. The combined company provides Internet creative services, media planning, buying, centralized ad serving, reporting, data collection and analysis for its clients.

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