MyAdBase

Admedia Solutions Ltd.'s MyAdBase provides solutions for ad space buyers and sellers across all media types. Services are offered in two ways: by providing facilities for buyers and sellers to trade online through its portal and by providing custom services to those who would like Admedia to act on their behalf.

The company provides a selection of tools and options, which allow users to search, plan, buy, and sell advertising space in relevant advertising media. The site is designed to integrate the advertising sales process for media buying and selling professionals. It works within the following areas:

• Sellers offer advertising space to be sold by auction, which buyers can bid for.
  
  
• Sellers offer advertising space to be sold by fixed price, which buyers can buy outright.
  
  
• Admedia offers custom services to buyers and sellers, to act on their behalf.

All management tools on the site are free for buyers and sellers to use. They are designed to work in conjunction with Admedia's direct and Web-based sales services.

Admedia controls the database and overall functionality. Users register and choose how they want the ad sales services to work.