Archive for Hans-Peter Brøndmo

Showing 42 items

• Bright Future, No Sunglasses Required
  2010: Five predictions for what the Internet will have done to life as we know it. Jun 19, 2006
• Clip, Collect, and Share
  People are genetically programmed to hunt and collect. Prepare for all types of information to take on more of a life of its own. May 1, 2006
• Bits Also Want To Be Free
  Are storage services the next Internet commodity? Apr 3, 2006
• Can You Manage a Mob?
  If there's a mob on the street, do you stay inside? Or do you join them? Mar 6, 2006
• The Read-Write Web
  Want to see the future of the Web? Just look at your e-mail. Feb 6, 2006
• Yoogle's Digital Bill of Rights
  A fictional company offers its users a bill of rights. Should you give your users one, too? Jan 9, 2006
• Digital Sharing: An Unavoidable Force
  Does your organization at least dabble in sharing and with letting customers easily remix and share your content? Dec 12, 2005
• Web 2.0: Upgrade or Revolution?
  Do you really need another personal home page? With new disruptive standards and technologies and a strong focus on openness and sharing, we can do better than upgrades. Join the revolution! Nov 14, 2005
• Who Will You Listen To?
  More channels and more sources of information exist than ever. Who do you listen to? Equally important, who listens to you? Oct 17, 2005
• Is Copyright Wrong?
  The debate over what is good copyright protection and what limits innovation, commerce, and learning in the world of bits has only just begun. Sep 19, 2005
• Community Rules
  The consumer Web is a cool place to hang out. But be advised: the rules of advertising are changing. Aug 22, 2005
• The Beta Trend
  Beta releases are all the rage. Can marketers follow suit with their campaigns? Jul 25, 2005
• The Web's Third Wave
  How will the consumer Web become fundamentally easier to use? That's the next question -- and challenge. Jul 20, 2005
• Always On, Everywhere
  Get ready for wide-area connectivity to change the way we work and play in profound and unexpected ways. Jun 27, 2005
• The Contextual Advertising Technology Blues
  What happens when VCs -- and BS -- converge on the hottest online advertising trend? May 2, 2005
• How Will Tags Color the Web?
  Users are 'tagging' the Web in ever-growing numbers. Are they creating more order or more chaos? Apr 4, 2005
• Marketing to Virtual Me
  Computers link us to virtual worlds and let us live virtual lives. If you want to market to virtual me, you must play by the virtual world's rules. Mar 7, 2005
• Being Digital Is Being Virtual
  We all know nobody knows you're a 'dog' on the Internet. Now, nobody knows where that 'dog' is. Feb 7, 2005
• The Web's Third Wave
  How will the consumer Web become fundamentally easier to use? That's the next question -- and challenge. Jan 10, 2005
• Silicon Valley: "What's Next?"
  Who will be the next Google? Dec 13, 2004
• Why Customer Marketing Fails
  Ten years on, and most e-mail marketing programs still suck. Here's why. Nov 15, 2004
• The Customization Economy: Myth or Reality?
  The customization economy train is running down the tracks. Are you on it? Oct 18, 2004
• How Does Open Source Technology Affect Marketing?
  Open source software is changing the rules for IT. Next, it will change the rules for marketing. Sep 20, 2004
• Open-Source Marketing
  What if marketing materials were published with a Creative Commons license, encouraging, rather than prohibiting, derivative works? Aug 23, 2004
• "Kerry for President" as a Corporate Message?
  The Internet is having the greatest effect on politics since television. What happens when a brand is associated with censorship or repression speech? Jul 26, 2004
• Location, Location, Location
  Think location doesn't matter in cyberspace? Well, get ready for customers who demand you know where they are. Jun 28, 2004
• SuperGoogle: When All Is Known
  Toward a new debate on privacy. May 3, 2004
• Geotargeted Search and E-Mail Indexing
  Google's geotargeted search and GMail offer lots of potential... and raise plenty of questions. Apr 5, 2004
• Anonymity Is Dead. Long Live Pseudonymity
  Anonymity lets spammers flourish. Accountability puts them in check. Pseudonymity bridges the gap. Mar 8, 2004
• Putting Their Stamp on E-Mail
  Microsoft and Yahoo! want e-mail 'postage.' The pros, the cons, andthe caveats. Feb 9, 2004
• Get Ready for Class Discrimination
  A new class of e-mail. Jan 12, 2004
• Will Uncle Sam CAN SPAM?
  Will the CAN-SPAM Act reduce the amount of e-mail in your inbox? Dec 8, 2003
• Don't Rent, Don't Sell
  List rental ROI: Zero (or worse). Nov 10, 2003
• I Know What You Sent Last Summer
  The Terminator is powerless to stop spam. It's up to the major ISPs to make the next move toward a solution. Oct 13, 2003
• Who Owns Digital You?
  Soon, 'they' will know what you do, what you buy, and what you say. Is that data yours? Or theirs? Sep 8, 2003
• If I Were a Spammer
  Fraudulent e-mail offers lessons, and not just in swindling techniques. Aug 11, 2003
• Save the Customer Attention Ecosystem
  Customer attention is a finite resource. Relevance can redeem a fragile, threatened, polluted ecosystem. Jul 14, 2003
• A Letter From One of Your Exes
  Breaking up is hard to do. A 'Dear John' letter from a once-loyal customer. Jun 9, 2003
• Performance Monitoring: The Missing Link
  The two critical weapons of the anti-spam arsenal. May 12, 2003
• Shine a Light on Spammers
  Accountability and identity can end the spam scourge. Apr 14, 2003
• Mandating Permission Won't Solve Spam
  Holding bulk e-mailers accountable is the only way to make a dent in the problem. Mar 10, 2003
• Stop Interrupting Me!
  How legislators, programmers, and your own customers are about to retool your marketing strategy -- unless you change it first. Feb 10, 2003

Back to Hans-Peter Brøndmo

• Product Manager, Search
  Travel Channel Media New York City, United States
• Traffic Manager
  Operative Media New York, United States
• Front End Flash Developer
  Cheil Worldwide Ridgefield Park, United States
• Manager - Internet Marketing Lead Generation - NM080576
  Northwestern Mutual Milwaukee, United States
• Marketing Programs
  Lyris Emeryville, United States

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