Phil Stelter
Specializing in search and online marketing, Phil Stelter is the director of business development for Range Online Media, one of the fastest-growing search marketing agencies. Phil has over eight years of experience in search marketing and Web site production for major sites across industries including travel, government, non-profit health care, and retail e-commerce. He's guided SEO and PPC campaigns in-house and from the agency side. Today, he evaluates new technologies, directs online marketing campaigns, and develops innovative search solutions for industry-leading online retailers and travel services such as Travelocity and other Fortune 1000 companies. Phil is a regular speaker and presenter on online advertising and search marketing topics at leading industry trade shows and conferences. He's a graduate of Claremont McKenna College, where he received a BA in International Relations and French. Between frequent, intimate encounters with the TSA, Phil resides in San Francisco.
Recent articles by Phil Stelter
Emerging Local Search - What will drive the fate of these emerging local search opportunities? Jul 20, 2006
Local Search Goes Mobile - Hold on to your socks; 2006 is going to be a wild ride in local search. Or ask your mobile phone where you can get another pair. Jul 6, 2006
Social Media as Local Search Guides - How do you find the passionate local search users who aren't simply seeking contact information or directions? Jun 22, 2006
Are Big Brands Lost in Local Search? - How big-brand advertisers can leverage local search. Jun 8, 2006
A Local Search Roundup - Local search opportunities aren't about a $10K per day spend. They're the long tail of highly targeted, small volume opportunities. May 25, 2006
Local Search for Smaller Marketers - Should small business marketers lose sleep over the endless opportunities emerging in local search? Yes. May 11, 2006
The Evolution of Retail and Local Search - Online is finally connecting with offline inventory, and to local results. Apr 27, 2006
Targeting Local Audiences with Search, Part Five: MIVA - What are the current and emerging opportunities for local marketers on the major search engines? Last of a series. Apr 13, 2006
Targeting Local Audiences With Search, Part 4: Ask.com - What are the current and emerging opportunities for local marketers on the major search engines? Part four of a series. Mar 30, 2006
Targeting Local Audiences with Search, Part 3: Google Local - What are the current and emerging opportunities for local marketers on the major search engines? Part three of a series. Mar 16, 2006
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