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Top 50 Advertisers by Media Value in October, 2006

The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.
Top 50 Internet Advertisers by Media Value,
October, 2006
PositionAdvertiserMedia Value
($000)
Sector
1NexTag Services15,889Misc
2E*Trade Financial9,945Fin
3University of Phoenix Online9,018Edu
4Monster7,958Class
5TD Ameritrade7,629Fin
6Dice.com7,464Class
7Netflix7,207M/E
8Lendingtree.com7,072Fin
9Classmates.com7,011Misc
10eBay.com6,524Ret
11Verizon Wireless6,419Tech
12LowerMyBills.com6,180Fin
13Fidelity Brokerage6,116Fin
14Scottrade Consumer Services5,846Fin
15Vonage5,807Tech
16Cingular Wireless5,158Tech
17Dell VAR Computers4,943Tech
18Scottrade Online4,854Fin
19Forex Capital Markets (Fxcm.com)4,835Fin
20Victoria's Secret4,675Ret
21Dell Inspiron Computers4,536Tech
22Charles Schwab4,486Fin
23Countrywide Home Loans4,454Fin
24Dollar Rent A Car Online4,142T/H
25Circuit City3,995Ret
26HomePages3,896Class
27Fidelity Investments3,798Fin
28Bank of America3,097Fin
29Honda trucks CR-V3,070Ret
30Ing Direct Bank Consumer Services2,985Fin
31Amazon.com2,920Ret
32Leapfrog2,896Ret
33Capital One2,785Fin
34Stubhub.com2,754Ret
35T-Mobile Wireless2,627Tech
36Palmone Treo Tripkit2,571Tech
37Gametap.com2,550M/E
38Ratemarketplace.com2,499Fin
39Wal-Mart2,379Ret
40Wirefly Wireless2,374Tech
41Chevrolet Trucks Silverado2,364Ret
42BestBuy.com2,323Ret
43Overstock.com2,292Ret
44Match.com2,254Date
45Nissan Autos Sentra2,241Ret
46Nutrisystem.com2,216H/F
47PlanetOut.com2,212M/E
48HP printers2,088Tech
49State Farm Insurance2,068Fin
50Comstock2,064Misc
 GRAND TOTAL$227,488 
Sectors: Auto - Automotive; Class - Classifieds; CPG - Consumer Package Goods; Date - Online Dating; Edu - Education; Fin - Financial Services; H/F - Health & Fitness; M/E - Media & Entertainment; Misc - Miscellaneous; Ret - Retail; Tech - Technology; T/H - Travel/Hospitality        
TNS Media Intelligence logo
View: Top 50 Internet Advertisers in September, 2006

Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.


Account Manager
Varick Media Management New York, United States

Reporting and Data Analyst
Varick Media Management New York, United States

Director of Marketing Communications
Avery Dennison Brea, United States

Publisher
Confidential Leading Publisher New York, United States