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Archive for Fred Aun

331 articles
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'IPhone Moms' Download Apps for Kids
Greystripe report explores the lives of a growing demographic. Oct 26, 2009
Magna: 2009 to Be Only Down Year for Online Ads
Next five years will bring strong growth in online and mobile spending, IPG agency predicts. Oct 14, 2009
Razorfish Aims to Simplify Touchscreen Creations
Software to help clients build touchscreen experiences for multiple devices and platforms. Sep 23, 2009
Microsoft: 'Malvertising' Lawsuits Will Help Online Ad Good-Guys
Characterizes legal action as a stroke on behalf of online ad sellers worldwide. Sep 18, 2009
Web Radio Service Pandora Offers New Video Ad Format
NBC and EA are first takers for an interactive online video ad format aimed at advertisers in the entertainment industry. Sep 17, 2009
FM Folds OPA's New Units Into a Premium Roadblock
Three units are combined to give brand advertisers total share of voice on a site. Sep 10, 2009
SpotMixer and Google Pair to Offer Self-Serve Online Video Ads
The partnership expands the relationship between Google's TV ad service and the do-it-yourself online video ad firm. Aug 31, 2009
Rovi and TNS Media Research Bond for TV Measurement
Promise of measurement standards being raised, helping advertisers understand metrics better. Aug 13, 2009
Spot Runner Chooses Yodle as Local Ad Partner
Spot Runner will keep national sales in-house, while Yodle pitches its TV and radio media platform to its 6,000 local advertisers. Aug 11, 2009
Motorcycle Maker to Marketing Team: Don't Keep It to Yourself
For one Oregon company, a tolerance for leaks yields surprising results. Aug 10, 2009
Mountain Dew Signs On For Paramount Digital Interactive Series
Web series and online game will allow viewers to determine the plot flow and story outcome. Aug 7, 2009
Pandora Joins Katz Online for Audio Ad Push
Clear Channel-owned seller will not replace Pandora"s in-house sales. Aug 4, 2009
Microsoft, ComScore Partner on Traditional Ad Planning Service
Reach and Frequency Planner is meant to give brand advertisers confidence to spend more on Internet advertising. Jul 31, 2009
ChaCha Q&A Ads Boost 'Transformers' Debut
SMS ads for Paramount Pictures flick raised brand awareness of the film. Jul 29, 2009
AMP Agency Snags Rock Coast Media
Move designed to building the Alloy Media division's offerings in search and social media marketing. Jul 24, 2009
Its Eye on Real Social Cash, Adknowledge Buys Virtual Currency Platform
Virtual currency can be provided to users who sign up for advertising offers. Jul 22, 2009
Former AOL Media Networks Chief Named CEO at The Weather Channel
While at AOL, Michael Kelly was involved in the acquisitions of Advertising.com and Third Screen Media. Jul 20, 2009
Gorilla Nation Integrates Teens with Kids For Focused Ad Rep
GN Kids & Teens division will aggregate notoriously fickle young Web users. Jul 17, 2009
Giving a Twit: Sanitation Non-Profit Hits Up Twitter for Toilet Talk
Campaign to put composting toilets in developing regions doesn't shy away from scatological humor. Jul 16, 2009
The Few and the Proud: Ads on Bing
AdGooroo report finds Microsoft is taking a quality-over-quantity approach with its relaunched search experience. Jul 13, 2009

331 articles
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U.S. International Media Los Angeles, United States

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U.S. International Media Los Angeles, United States New York, United States

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West Virginia School of Osteopathic Medicine Lewisburg, United States

Web Marketing Manager
Harvard Business Publishing Watertown, United States

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