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Archive for Todd Krieger

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Where's the Money, Lebowski?
Worthy players are getting venture funding and building audiences, yet more must be done to provide advertisers value from online video programming. Sep 1, 2009
Online Video: The Business Without a Business Model
Until online video offers something really new, it won't live up to its promise and break into serious money. Aug 18, 2009
Barry Diller Doubles Down With Ben Silverman and College Humor
IAC teams up with media entrepreneur Ben Silverman on one venture and names Ricky Van Veen to lead another one. Both projects hold promise for online video advertisers. Aug 4, 2009
Mid-Summer's Roundup: Emmys, Comcast, and Rovi
Will television and online programming and advertising ever converge into one platform? Despite some obstacles, there's still promise. Jul 21, 2009
Of Michael Jackson and CPMs
If the CPM for a prime-time TV ad is $20 and the CPM for a prime-time online ad is $60, what's the better deal? Jul 7, 2009
What Does the New iPhone Mean for Video?
Apple's iPod, iTunes, and iPhone App Store were game-changers. Will Apple's 3G S do the same for mobile video? Jun 23, 2009
A Monster Week in Online Video That Wasn't
Hulu and YouTube help sites make headlines, but online video evolves in fits and starts. Jun 9, 2009
Everything That Streams Must Converge
Two recent developments move forward the marriage of TV and Web content. May 26, 2009
Hulu-Disney: Watching for the Deal's Winners, Losers
Disney's decision to acquire a stake in the online video site could have fallout on other businesses. May 12, 2009
What Is Online Video For: Marketing or Content?
Online video is now a vehicle to drive people to TV or a plaything to monkey around with for low-budget projects. Just ask Oprah. Apr 28, 2009
Forget 'Dancing With the Stars' -- Bring on the LXD
A boutique studio brings in a high-profile production and sales team, plus a name director, to launch an online video series. Apr 14, 2009
May I Interest You in Some Blended TV?
The dividing line between online video and traditional TV gets increasingly blurred. Mar 31, 2009
CBS Scores Big With NCAA March Madness on Demand
Big brands invest big dollars to advertising on Web video featuring the men's college basketball tournament. Mar 17, 2009
Battle Breaks out Over Online Video Content
A race to be the premium hub of content and capture online advertising dollar heats up. Advertisers may have to 'ride the trend' until the dust settles. Mar 3, 2009
Online Video Will Triumph
One more sign that online video -- not TV -- is the place to put your advertising dollars. Feb 17, 2009
Four Predictions for 2009
Online video shows such as "Hardly Working," "In the Motherhood," and "Dr. Horrible," will force networks to consider online as a real business -- and less as an adjunct. Jan 6, 2009
Weezer vs. Ben Stiller
How the YouTube superstars beat Hollywood at its own game. Dec 23, 2008
Monetizing YouTube's Massiveness
YouTube is starting to capitalize on what people do when they come to the site. Nov 14, 2008
Video's Rosy Future
Three things in online video that should be on a digital marketer's radar. Oct 31, 2008
Investing in Online Video's Value
Why a move to value includes online video and advertising. Oct 17, 2008

28 articles
Showing 1 to 20
Page: 1 2

Back to Todd Krieger

Senior Digital Planner
U.S. International Media Los Angeles, United States

Senior Search Analyst
U.S. International Media Los Angeles, United States New York, United States

Webmaster - Marketing
West Virginia School of Osteopathic Medicine Lewisburg, United States

Web Marketing Manager
Harvard Business Publishing Watertown, United States

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