Echo and the Money Men; or Misinformation in the Information Economy

Dec 18, 2002 - When a herd mentality takes hold, it's time to set yourself apart. Comments

Are You Firing Your Customers?

Dec 4, 2002 - Loyalty practices are a mess, because current marketing practices are just plain wrong. Comments

Ghost in the Machine: Looking Glass Into the Knowledge Class, Part 3

Nov 20, 2002 - The knowledge class is visible and addressable for the first time -- but only online. Understanding this could impact the fortunes of our clients and agencies. Last of a three-part series. Comments

Ghost in the Machine: Looking Glass Into the Knowledge Class, Part 2

Nov 6, 2002 - The knowledge class is visible and addressable for the first time -- but only online. Understanding this could impact the fortunes of our clients and agencies. Part two of a three part series. Comments

Ghost in the Machine: Looking Glass Into the Knowledge Class, Part 1

Oct 23, 2002 - The knowledge class is visible and addressable for the first time -- but only online. Understanding this could impact the fortunes of our clients and agencies. Part one of a three part series. Comments

From Objects of Desire Come Subjects of Attention

Oct 9, 2002 - Listen. That sound you hear? It's your customers. They're marketers. You're the target. Comments

The Interactive Imagination: Storytellers Need Not Apply

Sep 25, 2002 - Why big agencies don't get interactive -- and why they probably never will. Comments

Siding With Goliath: Preaching What Permission Marketing Practices

Sep 11, 2002 - Behemoth Intel is championing permission marketing. So why don’t the liberal watchdogs see it that way? Comments

Hustlers, Upstarts, and Top Guns: The Tempo Dimension

Aug 28, 2002 - Speed, agility, and rapid reactive/analytic cycles win wars, chess games... and customers. Combine information and speed -- and wait for the competition to blink. Comments

Learning From the World, or Globalization Inverted

Aug 14, 2002 - What's the opposite of globalization -- and why is it critical for the Web? Comments

Digital Humanism: The Outside of Cyberspace

Jul 31, 2002 - The machines may be running the applications, but don't forget who's running the machines. Comments

Virtual Identity: An American Blind Spot

Jul 17, 2002 - Do consumers have a right to informational self-determination? Consumers seem to think so. An empowered individual is part of the solution, not part of the problem. Comments

From Objects of Desire Come Subjects of Attention

Jul 3, 2002 - Listen. That sound you hear? It's your customers. They're marketers. You're the target. Comments

A Solution to the Multichannel Challenge: Smart Submission

Jun 19, 2002 - Unify channels and messaging without a CRM solution? Sure. Let your customers do it for you. Comments

Just Another Channel

Jun 5, 2002 - Agencies drank the Kool-Aid, then spat it up. No more iDivisions. Digital's now fully integrated into the palette of service offerings. After all, it's just another channel... right? Comments

LookSmart Answers To Ask Jeeves

Sep 4, 2001 - Deal between two Silicon Valley search engine companies puts LookListings in the metasearch results area of Ask Jeeves' searches. Comments

AOL Puts Viewpoint's Rich Media on the Map

Jul 30, 2001 - New York-based 3D software outfit's media player gets a big role in upcoming versions of AOL's service. Comments

Vendaria Unveils Streaming Video E-mail

Mar 5, 2001 - The patent-pending application allows streaming videos to be embedded into an HTML e-mail. Comments

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