Marketing News & Expert Advice
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Babycarrying and Online Marketing
Nov 17, 2008 - I suspect more than a few folks are scratching their heads about the whole #motrinmoms scandal du weekend Comments
The Adolescent Years
Jul 21, 2006 - How interactive marketing is like high school, and how your brand can get in with the cool kids. Comments
Google's Click-Fraud Efforts Deemed ‘Reasonable’
Jul 21, 2006 - An engineer assigned to evaluate Google's system as part of a class-action lawsuit concludes that the company's current efforts pass muster. Not so before March 2005, however. Comments
MSN Revenues Decline Slightly; Investments Continue
Jul 21, 2006 - The company plans to put $500 million into online services, including ad-supported businesses, over the next fiscal year. Comments
The end of the Gawker/Yahoo Experiment
Jul 19, 2006 - Gawker Media honcho Nick Denton says the Yahoo syndication deal signed in November is lapsing Comments
Yahoo to Delay Ad Platform Upgrade
Jul 18, 2006 - The company announced the delay as it reported second quarter earnings of $164 million. Comments
The Lines Blur Further with HomeDepot.com Plan
Jul 18, 2006 - Rebecca Lieb has commented in the past on how e-commerce sites are becoming agencies Comments
Feedburner Buys Blogbeat
Jul 17, 2006 - In a move that has implications for corporate bloggers, blog publishers and blog advertisers, RSS feed management company FeedBurner will today announce the purchase of Blogbeat , a blog measurement firm Comments
Lunch with Pheedo
Jul 14, 2006 - I had lunch today with Bill Flitter, founder and VP marketing of RSS ad network Pheedo.com Comments
A Lengthy "Sneak Peek"
Jul 14, 2006 - Now, I've heard of giving viewers an online taste of offline content, but a 24-minute-long preview? Yup, that's what the "A Scanner Darkly" (Keanu Reeves' latest futuristic flick) marketers are doing, distributing an exclusive 24-minute-long preview... Comments
Web Ad Rivals Unite on Net Neutrality Plea to Senate
Jul 14, 2006 - At stake, among other things, are untold ad dollars associated with high bandwidth content such as video. Comments
ChannelAdvisor Builds Search Bid Tool for Web Retailers
Feb 8, 2007 - New product can deactivate keywords that would trigger out-of-stock items and perform other e-tailer specific functions. Comments
RIP Pre-roll Ads
Dec 11, 2006 - Pre-roll is about to die, according to a prediction from noted VC and blogger Fred Wilson Comments
Small World Labs Brands the Social Network
Sep 5, 2006 - Small World Labs has created entire social networking interfaces for professional and interest-based communities like ClassicalLounge.com and Sacramento-based PBS affiliate KVIE. Comments
J&J to Organize Blogging Moms
Jul 31, 2006 - Rather than launch its own blog, Johnson's Baby will foster women's participation in the blogosphere. Comments
Podbridge Snares Patent for Ads in Time-Shifted Content
Jul 28, 2006 - The podcasting measurement company aims to protect its technology for serving dynamic ads. Comments
It's official
Jul 27, 2006 - You know all that uproar over the $90 million settlement in Google's Arkansas click fraud case? Well, it's finished Comments
Podcasting Pervasive?
Jul 27, 2006 - Is it a sign that podcasting is going mainstream when, on the way to work, I pass a stand with paper flyers advertising a course in " Podcasting for Writers " ? Here's how the copy starts: "Create your own podcast and add an audio dimension to your... Comments
Orbitz' CGM Honeymoon
Jul 26, 2006 - Yes, that's my face you see on the groovy dancing bride image there Comments
Teen People to Become Web-only
Jul 26, 2006 - Time Inc Comments
Forecast: Online to Reach 9 Percent Share of Ad Spend in 2011
Jul 24, 2006 - Search will continue to drive growth over the next five years, a new JupiterResearch forecast concludes. Comments
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