Marketing News & Expert Advice
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ChannelAdvisor Builds Search Bid Tool for Web Retailers
New product can deactivate keywords that would trigger out-of-stock items and perform other e-tailer specific functions.
RIP Pre-roll Ads
Pre-roll is about to die, according to a prediction from noted VC and blogger Fred Wilson
Small World Labs Brands the Social Network
Small World Labs has created entire social networking interfaces for professional and interest-based communities like ClassicalLounge.com and Sacramento-based PBS affiliate KVIE.
J&J to Organize Blogging Moms
Rather than launch its own blog, Johnson's Baby will foster women's participation in the blogosphere.
Podbridge Snares Patent for Ads in Time-Shifted Content
The podcasting measurement company aims to protect its technology for serving dynamic ads.
It's official
You know all that uproar over the $90 million settlement in Google's Arkansas click fraud case? Well, it's finished
Podcasting Pervasive?
Is it a sign that podcasting is going mainstream when, on the way to work, I pass a stand with paper flyers advertising a course in " Podcasting for Writers " ? Here's how the copy starts: "Create your own podcast and add an audio dimension to your blog, enhance your Web site, or have a forum to talk about your favorite topics." Well, this is the San Francisco Bay Area, I suppose.
Orbitz' CGM Honeymoon
Yes, that's my face you see on the groovy dancing bride image there
Teen People to Become Web-only
Time Inc
Forecast: Online to Reach 9 Percent Share of Ad Spend in 2011
Search will continue to drive growth over the next five years, a new JupiterResearch forecast concludes.
The Adolescent Years
How interactive marketing is like high school, and how your brand can get in with the cool kids.
Google's Click-Fraud Efforts Deemed ‘Reasonable’
An engineer assigned to evaluate Google's system as part of a class-action lawsuit concludes that the company's current efforts pass muster. Not so before March 2005, however.
MSN Revenues Decline Slightly; Investments Continue
The company plans to put $500 million into online services, including ad-supported businesses, over the next fiscal year.
The end of the Gawker/Yahoo Experiment
Gawker Media honcho Nick Denton says the Yahoo syndication deal signed in November is lapsing
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