Marketing News & Expert Advice
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The Devolution of Online Advertising
Mar 16, 2007 - With an influx of video cash, is online marketing headed for another Dark Age? Comments
The Dimensionality of Nothing
Sep 29, 2006 - If no one uses a rich media ad, does it exist? Comments
The Death of the Web Site, Part 2
Sep 15, 2006 - With hyper-speed growth of user-generated advocacy, are Web sites becoming outmoded? Part two of a two-part series. Comments
The Death of the Web Site, Part 1
Sep 1, 2006 - Does the hyper-speed growth of user-generated advocacy mean Web sites are becoming outmoded? Part 1 of a two-part series. Comments
Is Everyone in Showbiz?
Aug 18, 2006 - User-generated advertising is growing. Is self-realized stardom inevitable? Comments
The DVR: Return of Digital's Prodigal Son
Aug 4, 2006 - Will the DVR trump the Web for ad dollars? Or are we headed for a messy sibling rivalry? Comments
Are You Your Audience?
Jul 21, 2006 - Has technology alienated us from a common advertising experience? Comments
All for One or One for All?
Jul 14, 2006 - How many rich media ads belong in an online campaign? Comments
Anarchy... or a New Kind of Ad?
Jul 7, 2006 - Online, do brands have to forget what they've learned about being a brand? Comments
An Evolving Interactive Mind
Jun 23, 2006 - Can we create memorable experiences on the Web? Comments
More Than a Wrong Feeling
Jun 9, 2006 - Do we value online advertising's power with the wrong senses? Comments
Is User-Generated Video Poised to Flame Out?
Mar 2, 2007 - Is the flood of user-generated content online hurting Internet advertising? Comments
Integration: Irrelevant?
Feb 16, 2007 - Just because you can integrate a campaign, should you? Comments
The Rich Ad Addendum
Feb 2, 2007 - Yesterday's rules, today's obsolescence. Comments
All for One or One for All?
Jan 19, 2007 - How many rich media ads belong in an online campaign? Comments
Taming of the You
Jan 5, 2007 - The idea of personal media is the basis of new media. Comments
The Six Most Cynical Online Advertising Predictions
Dec 22, 2006 - ...and a ray of hope for the New Year. Comments
The Factor of Interactivity
Dec 8, 2006 - Maybe we can throw out the online pan-measurement metrics can of worms and get on with pushing the envelope. Comments
Reprogramming Creativity
Nov 10, 2006 - Does your offline advertising brain have what it takes to move at online speed? Comments
Amateurism: The New Gold Standard
Oct 27, 2006 - Will a meteor shower of user-generated brand advocacy destroy the world of advertising? Comments
Remarkable and Branded User-Generated Video
Oct 13, 2006 - Is it possible to merge user-generated and brand-generated content? Comments
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