Stepping Backward Moves You Forward in Digital Publishing and Mobile Apps

Feb 3, 2012 - Create an innovative user experience that leverages content from archives of a strong brand or legacy. Comments

Are You Wasting the Money You're Spending on Advertising Your App?

Jan 20, 2012 - Effective app advertising requires three key areas of focus: brand, buzz, and balanced opportunity. Comments

2011 - The Year Digital Publishing Exploded (Infographic)

Jan 6, 2012 - A look at the industry hot spots and the most widely read digital articles of the past year. Comments

Want Digital Content Domination?

Dec 23, 2011 - Here are the 10 things you need to know to accelerate your innovation. Comments

2012: The Year of Big KISSes and Lots of HUGS

Dec 9, 2011 - If you remember to "keep it simple stupid" and "have underlying grassroots sentiment" you will drive revenues and readers like you have never seen before. Comments

Infographics: The CliffsNotes of the Internet?

Nov 11, 2011 - Have infographics become the publisher's best friend? Comments

How to Bring a Magazine to Life Online

Oct 28, 2011 - A quest to create a magazine onsite at an event to bring the excitement to the rest of the world. Comments

Secrets to Success in Your Business

Oct 14, 2011 - Lessons on where publishers should focus their minds to shape their businesses' future from an expert. Comments

One Piece of Content: 6 Starting Points

Sep 16, 2011 - What is the best way to share your content with the world in a manner that showcases how valuable and fantastic your content really is? Comments

Digital Publishing - A Virtual Snowstorm in the Making

Sep 2, 2011 - Four unique factors that need to be considered when creating a digital publishing strategy. Comments

Publishing for the Future – Fuzzier Than the Dice on a Rearview Mirror?

Aug 19, 2011 - How do you build a strategy for success in publishing for four different generations that will be booming 10 years from now? Comments

Publishers Alert: 2 Digital Branding Secrets Exposed

Aug 5, 2011 - Ensure your success when migrating to a digital strategy. Comments

A Tale of Three Platforms

Jul 8, 2011 - Three key types of optimizations and realizations to create marketing programs that cater to the experience from which the content is being digested. Comments

When Is a Magazine Not a Magazine?

Jun 24, 2011 - Aren't we better off looking at ways to capitalize on the benefits a digital magazine can offer, rather than reinvent them? Comments

The $10 Million Dollar Question

Jun 10, 2011 - Ten things publishing experts would spend $10 million on to start a digital-only magazine. Comments

3 Digital Publishing Secrets

May 27, 2011 - And five questions you should be aware of and able to comment on as your digital publishing efforts grow. Comments

Always Play the Trifecta

Apr 29, 2011 - If you are in digital publishing, you have three powerful forces that all play a role in defining what your strategy should be, and how to best drive success. Comments

Is This the End of Email?

Apr 11, 2011 - A look at how email has inspired the initiation of other digital vehicles. Comments

Yawning Increases Time Spent With E-mail 12X

Mar 28, 2011 - The average person spends five years of her life waiting in lines – and thanks to mobile devices, that's created an opportunity for marketers. Comments

Who Knew? E-mail Is Still Really Important

Mar 14, 2011 - Three reasons why you might want to reconsider the importance of e-mail. Comments

E-mail: A Relationship Approach Is Expected

Feb 28, 2011 - Five ways to check the efficacy of your e-mail programs. Comments

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