Oct 20, 2010 - Auditing your own e-mail program and implementing these six tips will help your e-mail program mature and generate even more leads and revenue. Comments
Oct 6, 2010 - Think about your audience, think beyond your product, think about the customer lifecycle, think multichannel, and think quality over quantity. Comments
Sep 22, 2010 - And five tips to increase the likelihood that your e-mail messages will appear in the "Important" pane and not end up as "Everything Else." Comments
Sep 8, 2010 - E-mail marketing for conferences and other events can help you understand your audience and more. Here's how. Comments
Aug 25, 2010 - Design a B2B newsletter that informs your subscribers and helps them improve their job performance with these three steps. Comments
Aug 11, 2010 - Develop a lead-nurture e-mail series that will help you gather more information about your leads so you qualify and prioritize them. Comments
Jul 28, 2010 - Work with your sales team, build your list organically, and don't turn to list rental in a panic. Comments
Jul 14, 2010 - Four tips to create relevant e-mail marketing messages and six metrics to measure engagement. Comments
IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 17, 2014
September 23, 2014
September 30, 2014
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