PPC Searcher Needs and Behavior: Reading Between the Lines

Feb 7, 2012 - There are hidden gems in each PPC account. Comments

Google +1's in Advertising: AdWords Ads Go Social

Jan 13, 2012 - Incorporating social recommendations into PPC advertising has the potential to change the way people perceive advertising. Comments

PPC Resolutions for the New Year You Can Keep

Dec 16, 2011 - Five ways to reach your PPC account goals in 2012. Comments

Relevancy Is Key to Reaching Professionals With LinkedIn PPC Ads

Nov 18, 2011 - Reach your audience on LinkedIn with these tips on targeting, ads, and bids and budget. Comments

3 Hot Online Marketing Trends and Google AdWords

Oct 21, 2011 - How three key online marketing trends, mobile, +1, and offers can benefit AdWords PPC programs. Comments

Extreme Ad Makeover: 5 Classic Tips and 1 Makeover

Sep 23, 2011 - Take average ad copy to advanced ad copy and improve overall performance of your PPC program. Comments

Trademark Issues With PPC? Ways to Take Back Your Brand

Aug 26, 2011 - Take control of your brand in PPC by submitting trademark forms to search engines, asking the company nicely to stop, and controlling your brand presence. Comments

Back-to-School PPC: A+ Tips and Expansion Ideas

Jul 29, 2011 - How to prepare for $68B retail spending event. Comments

Does Facebook Care Enough About Small Advertisers?

Jul 1, 2011 - How can the smaller advertiser get through their Facebook advertising experience a little easier right now? Comments

Don't Ignore the Negative

Jun 3, 2011 - A comprehensive approach to negative keywords for Google AdWords. Comments

Retargeting: Beyond the Basics

May 6, 2011 - Advanced techniques in setup, list management, and optimization can help take your retargeting efforts to new levels. Comments

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