big-data

Taking a Bite Out of Big Data

Jan 15, 2013 - Three opportunities you can capitalize on today. Comments

3 Ways to Maximize What's Left of the Holiday Shopping Season

holidaysshoppingmobilereport Dec 18, 2012 - While you focus on how to capture the last-minute holiday sale, you should also be thinking about how to create experiences that will encourage seasonal shoppers to become long-term customers. Comments

Make In-Season Holiday Changes to Drive Revenue

holiday-season Nov 27, 2012 - The holiday shopping surge continues right up until the holiday and beyond, so keep working to make sure you're offering the right promotions to consumers that will make an impact on the bottom line. Comments

Preparing Your Marketing Channels for the Holiday Rush

last-minute-christmas Oct 23, 2012 - With online holiday sales set to be bigger this season than ever, here are a few tips to maximize customer opportunities this year. Comments

3 Ways to Use Technographics to Deliver a Relevant Customer Experience

browsershare Sep 25, 2012 - You should be leveraging ways that identify technographic data to help give your customers what they want. Comments

4 Ways to Maintain Consistency From Inbound Marketing Channels

segmentationsigns1 Aug 28, 2012 - Understanding the customer's purchase behavior, and mapping out a consistency program that helps trigger customer actions, will lead to a more relevant experience for the customer. Comments

4 Tips to Improve Conversions Through Product Recommendations

Jul 31, 2012 - Getting the most out of your existing resources will help your business boost the overall value of a customer. Comments

3 Ways to Approach Website Optimization for Tablet Visitors

Jul 3, 2012 - The tablet must be looked at as its own channel that deserves an individual and unique user experience. Comments

3 Ways to Maximize Conversions From Display Advertising

Jun 5, 2012 - Drive conversions through effective display advertising and sound website optimization strategies. Comments

4 Affiliate Marketing Strategies That Drive Conversions

May 8, 2012 - How to turn discount-oriented browsers into buyers. Comments

4 Ways to Use Email to Improve Website Conversions

Apr 10, 2012 - Make the most of every email campaign by increasing your relevance to customers. Comments

3 Proven Ways to Convert Traffic From Search

Mar 13, 2012 - Marketers can optimize the website experience to improve conversions from paid search traffic. Here's how. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising
If you're considering implementing a marketing attribution model to measure and optimize your programs, this paper is a great introduction. It also includes real-life tips from marketers who have successfully implemented attribution in their organizations.

WEBINARS

Jobs

    • Web Writer
      Web Writer (Money Map Press) - BaltimoreDo you have a passion for the markets and investing, and writing? Do you want to spend your days providing...
    • Web Production Specialist
      Web Production Specialist (Money Map Press) - BaltimoreMoney Map Press is looking for a self-starter to perform and oversee the production of daily...
    • Internet Marketing Campaign Manager
      Internet Marketing Campaign Manager (Straight North, LLC) - Downers GroveWe are looking for a talented Internet Marketing Campaign Manager...