Dec 26, 2012 - This solid, measurable plan (along with a commitment to developing consistent and valuable content) will help you drive online brand awareness, customer engagement, and audience growth. Comments
Dec 7, 2012 - With the holidays approaching, taking stock of what you've done in social media marketing in 2012 and what business results those activities have driven will help you launch a successful social media marketing strategy for 2013. Comments
Nov 7, 2012 - Customer engagement is truly the only tangible factor to determining social media marketing success. Comments
Oct 17, 2012 - Why would someone in your target audience choose to do business with you in LinkedIn? Do you have a solid, complete, engaging profile that supports your personal brand? Comments
Aug 22, 2012 - Web marketers and PR professionals must pay attention to how social media affects search, and ultimately how it can change the rules of online visibility and brand engagement. Comments
Aug 15, 2012 - LinkedIn can be your best lead generator and networking tool if you follow these tips. Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
Wednesday, July 23, 2014