urlnaming

Importance of URL Naming Convention and URL Management for Websites

Oct 5, 2012 - Consider these best practices when naming and managing URLs for your website. Comments

Site Speed Is For Human Visitors and Search Engines

Sep 21, 2012 - Site speed is critical for website owners and marketers. Here's why. Comments

Key Web Analytics Metrics and Reporting

Aug 17, 2012 - A starter's guide to web analytics reporting. Part one in a series. Comments

Web Analytics: JavaScript vs. Web Log

Jul 13, 2012 - Which analytic tools are you using for your website? Comments

Baidu Search Marketing Tools for China

baiduindex1 Jun 15, 2012 - Before kicking off your search campaigns in China, make sure you go through the industry trends using the following Baidu tools. Comments

The Web Analyst Job

May 11, 2012 - An overview of what a web analyst is required to know and do today. Comments

Alexa for Chinese Internet and Chinese Websites

alexa-featured Apr 16, 2012 - Do you need to find unbiased, third-party information about a website on the Internet? This service should be able to help. Comments

Social Media Opportunities Under China's Real Identity Weibo

weibofeatured Mar 9, 2012 - Here's how the new policy change will impact marketers. Comments

The Importance of Building Data Centers for Your Chinese Websites

databaseasia Feb 17, 2012 - As a data analyst in China, here's what you need to know. Comments

The Importance of Data Lifecycles for Chinese Websites

databaseasia Jan 18, 2012 - Baidu has the data that really matters in China that should be shared back to all Chinese webmasters and advertisers. However, this is not happening. Comments

Social Media Opportunities in China

socialmarketingasia Dec 15, 2011 - China has domestic social websites and platforms similar to established Western sites leading to high adoption and consumption of social media in the country. Here's why. Comments

Is Baidu Changing Chinese Travel Search in China

baidufeatured Nov 10, 2011 - Following Baidu's acquisition of Qunar in June, Qunar's search traffic has overtaken Ctrip as the top online travel site. Comments

Outsourcing SEO to Search Agencies or Doing SEO From In-House

seooutsourcing Oct 4, 2011 - Evaluate these factors when hiring an SEO agency. Comments

In-House SEM: 5 Factors to Consider

search-marketing Sep 15, 2011 - A comprehensive evaluation if you should stop outsourcing and bring your paid search efforts in-house. Comments

Baidu: Building a Chinese Internet Empire

yihaodian Aug 16, 2011 - Here's a list of Baidu's ambition to grab market share in areas beyond search in the country. Comments

SEO Analytics for Chinese Online Marketers

seoanalytics Jul 19, 2011 - A guide to tracking performance and monitoring competitive intelligence for search campaigns in China. Comments

SEM Tools for Brand Marketers Targeting China

semmarketers Jun 22, 2011 - A comprehensive list of tools for search and weibo automation in China. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

US Consumer Device Preference Report

US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.

E-Commerce Customer Lifecycle

E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.

Jobs

  • Editor
    Editor (Search Engine Watch) - New YorkRole Overview Search Engine Watch (SEW) provides tactical advice and information for businesses and site...