Marketing News & Expert Advice
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Here Come the Social Media Carpetbaggers
Dec 7, 2009 - Tip: Met a social media "expert" lately? It's not hard to test credentials -- here are some pointers. Comments
What's Next in Search?
Jun 5, 2009 - Predictions on the future of search marketing campaigns. Comments
Ads, Out -- Apps, In
May 22, 2009 - Are software developers poised to be the new agencies? Comments
Who Owns Social Media Campaigns?
May 8, 2009 - SEOs, PRs, and agencies are duking it out for social media marketing turf. Who should win? Comments
Ad:tech BYOB
Apr 24, 2009 - Ad:tech SF slimmed down, but still vibrant. Comments
Is Online Advertising Ending?
Apr 10, 2009 - Make media. Earn media. Just don't buy media. Comments
Search Gets Holistic
Mar 27, 2009 - Search marketers are on new mission: destroy the silos. Comments
Google Raises the Behavioral Bar
Mar 13, 2009 - A precedent-setting level of transparency, choice and control to ad targeting. Comments
In Memoriam: Andy Bourland
Feb 27, 2009 - The legacy of ClickZ's late cofounder. Comments
The Revolution Won't Be Televised
Feb 13, 2009 - Instead, it'll probably be streamed. Comments
The Digital TV Switch
Jan 16, 2009 - Whether consumers convert to DTV or buy into brand new digital television systems, interactive advertising stands to benefit. Comments
Business Blogging FAQs, Continued
Nov 20, 2009 - The most frequently-asked business blogging questions...answered Comments
Social Media, Meet Search
Nov 6, 2009 - Search engines are getting social. Time for a new kind of link love. Comments
Online Spend: Up or Down?
Oct 23, 2009 - Online advertising may be in decline. But online marketing is thriving. Comments
Don't Target Me
Oct 9, 2009 - Behavioral isn't the only form of advertising under scrutiny. Consumers want privacy online and off-. Comments
Digital Marketing: The Betwixt and Between Phase
Sep 25, 2009 - Although Advertising Week didn't offer any technological innovations or breakthroughs, it did offer a lesson to marketers. Comments
What's Appropriate in Recession-Era Marketing?
Sep 11, 2009 - It isn't pushing a gilded, Swarovski Crystal-studded hamster cage. Comments
Keywords Out, Networks In
Aug 14, 2009 - Who needs keywords when you have friends? Comments
Microhoo's Battle Is for Hearts and Minds
Jul 30, 2009 - Even if the combined forces of Microsoft and Yahoo build a search engine that's 10 times better than Google's, will it matter? Comments
Recession Marketing: The Direct Approach
Jul 17, 2009 - E-mail is a cornerstone of back-to-basics marketing. Comments
Have You Got Change for a Phone?
Jun 19, 2009 - Mobile payments swim toward the mainstream. Comments
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