4 Ways Advertising Gets Tricky and Wacky

Nov 8, 2010 - As advertisers battle noise to get their messages across, have they gone too far? Comments

Narrowing the Gap Between Idea and Action

Oct 25, 2010 - When it comes to social media in advertising and marketing, how do we stop theorizing and start actualizing? Comments

The Future Is TV on Your TV...Over the Internet

Oct 11, 2010 - The revolution's waiting for a set of tools and standards that allow anyone to create streaming video content that can be streamed through set-top boxes. Comments

What's Holding Back 'Online' Video?

Sep 27, 2010 - The Blockbuster/Netflix story holds the key to understanding how the convergence of online video and television will evolve. Comments

The Great Click Debate

Aug 30, 2010 - Do people need to click on your ads for them to matter? Or is there value to getting exposure to the brand? Comments

Can Closed-Door Exclusive Social Networks Make Money?

Aug 16, 2010 - Private clubs that cater to the elite are popular offline. Will the same concept work online? Comments

Can "Hipness" Hurt Sales?

Aug 2, 2010 - Flashy ads are great when you're buying deodorant, but when making a serious purchase, like a car, you just want the facts. Comments

SLAPP-down

Jul 19, 2010 - Social media runs on trust and truth. Don't try to silence your consumers. Comments

Shifting Back Towards the Old World

Jun 21, 2010 - New feudal lords are emerging in digital publishing and advertising. Will anyone overthrow them? Comments

(Post) Modern Marketing Myths: Busted

Jun 7, 2010 - The top 10 digital marketing myths that are holding you back and how to move on from them. Comments

Private Social Network: An Oxymoron?

May 24, 2010 - As advertisers desire more access to personal data, more personal data inevitably becomes "public" by default. How can we maintain that delicate balance? Comments

What to Do With Social Media

Apr 26, 2010 - It's important not to be reductive in how we think about social media marketing. It's not "brand" vs. "response." It's both. Comments

On the Internet, Let Freedom Ring

Apr 12, 2010 - Media dinosaurs must accept reality and stop halting innovation. Comments

The Power of Lo-Fi

Mar 29, 2010 - Should we all start putting out "crappy" ads? Comments

Is 'Hyperlocal' Just Hype?

Mar 1, 2010 - Why haven't hyperlocal sites taken off? Here are three reasons. Comments

What Apple's iPad Means for Marketers

Feb 1, 2010 - Online marketers will have to adjust their approaches because of this game-changing device. Here's why. Comments

My Wishes for the New Year

Jan 4, 2010 - Businesses will figure out how to really use Twitter. The Android phone will take off. Rupert Murdoch will eat humble pie. And 16 other wishes. Comments

A Social Media Strategy Checklist

Dec 21, 2009 - Ten steps to building a social media strategy that delivers. Comments

Non-Profits Need to Get Clued In to Social Media

Dec 7, 2009 - Tips for non-profits on how to use social media to their advantage and why they need to start. Comments

Tech Turkeys of 2009

Nov 23, 2009 - A list of companies threatened by new technologies and making big mistakes. Comments

Four Ways to Simplify a Mobile Marketing Campaign

Nov 9, 2009 - Verizon's smartphone could change the mobile marketing landscape. Comments

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