Search revenue increased by 5 percent in the first quarter of 2014, while display ad revenue saw a modest uptick of 2 percent. Read More...
View articleNew research shows that Twitter is facing user interaction and user retention problems, with news that 44 percent of users have never sent a single tw...
View articleIn an effort to tidy up users' News Feeds, Facebook is targeting brand Pages that explicitly ask for likes, shares, and comments to promote their post...
View articleWill retweets soon be rebranded as "shares" on Twitter? For some, that has already happened, as the change in terminology began rolling out for some m...
View articleCould you imagine Twitter without @replies or #hashtags? It seems Twitter is considering eliminating both, even though they are deeply ingrained withi...
View articleFacebook is jumping into the gun rights debate by creating new clear policies regarding the gun sales on their social media platform. The aim is repor...
View articleIf you follow or like a Page on Facebook, and another Page tags that page on Facebook within their own post, there's a higher likelihood that you'll s...
View articleAfter making it harder for Facebook Page owners to gain followers organically, advertisers are paying Facebook to generate likes, but finding non-exis...
View articleMicrosoft has named Nadella as the company's third chief executive in its history. Additionally, Bill Gates will step down as chairman and move into a...
View articleFacebook jumps on the Twitter bandwagon again, but this time with a trending feature that is designed to get people talking about interesting things t...
View articleAs of April 9, domain and open graph sponsored stories will no longer be served to users. Read More...
View articleIn his keynote on November 7, Nick Burcher addressed hashtags, TV shows, YouTube, social listening, data analysis, paid media, calls to action and eve...
View articleWith so many tools, channels, and devices to work with, how do marketers invest their resources and budgets effectively? Three of the top minds from G...
View articleGoogle has quietly rolled out an update to its AdWords Ad Rank algorithm, adding ad extensions as a factor in their ad positioning decisions on search...
View articleThe availability of Facebook Exchange ads through the DoubleClick Bid Manager may be a few months away, though the two advertising giants have officia...
View articleUsers will start seeing promoted pins in their pin stream. Pinterest has officially begun including promoted pins, which appear almost identical to re...
View articleA new Facebook Graph Search update allows people to search not just for people and places, but also for posts, status updates, check-ins, and comments...
View articleGoogle has released Google Web Designer in public beta, enabling advertisers to create HTML 5 advertisements. Read More...
View articleDo you have a small website that isn't performing as well in Google's search results as you think it should? Read More...
View articleGoogle's new report can help advertisers see their search footprint and determine if there are keywords that can be supplemented with paid advertising...
View articleTwitter is launching a new feature. When someone tweets about something newsworthy, Twitter will go and include links to the news story below the twee...
View articleYelp now lets users leave reviews for businesses via their smartphones. Read More...
View articleGoogle has introduced 'relevant ads' to the Maps app, assisting local businesses in their advertising. Read More...
View articleGoogle AdWords has launched the new Google Display Planner, which is a combination of three long-time AdWords tools: the Contextual Targeting Tool, Pl...
View articleGoogle+ will be terminating its Local app for iOS and will push users to migrate to Google maps for mobile instead. Read More...
View articleFacebook is looking to make it even easier for businesses to market themselves effectively on the social media platform by launching a new Facebook fo...
View articleA new study examines the extent that Fortune 500 corporations are using Twitter, Facebook, YouTube, Google+, Pinterest, Instagram, and Foursquare. Rea...
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