Technology Is Helping to Redefine the 'Last 3 Feet' In-Store
Social

Technology Is Helping to Redefine the 'Last 3 Feet' In-Store

11y Janice Diner

Technology Is Helping to Redefine the 'Last 3 Feet...

We need to leverage all technology has to offer to merchandise products where it matters most, wherever that may be. Read More...

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'Tis the Season to Be Shopping
Social

'Tis the Season to Be Shopping

11y Janice Diner

'Tis the Season to Be Shopping

And the social networks are clearly in the game. Read More

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Being Agile Is the New Paradigm for Marketing
Social

Being Agile Is the New Paradigm for Marketing

11y Janice Diner

Being Agile Is the New Paradigm for Marketing

In the ever-changing technology landscape, we need to be constantly reinventing and challenging what we know. Read More...

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Social Business ROI - the Emerging Opportunity for the CMO
Social

Social Business ROI - the Emerging Opportunity for the CMO

12y Janice Diner

Social Business ROI - the Emerging Opportunity for...

Marketing is undergoing its biggest shift in decades and the emerging social business opportunities for the CMO are groundbreaking. Read More...

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Liking, Wanting, and Buying on Facebook
Social

Liking, Wanting, and Buying on Facebook

12y Janice Diner

Liking, Wanting, and Buying on Facebook

If a consumer "likes" something does that mean she will buy it? Read More...

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Shopping Is Inherently Social!
Social

Shopping Is Inherently Social!

12y Janice Diner

Shopping Is Inherently Social!

The results of social sharing are surfacing across the web and are demonstrating just how much we love to share what we're doing and buying. Read More...

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Driving Social Commerce With Facebook Login
Social

Driving Social Commerce With Facebook Login

12y Janice Diner

Driving Social Commerce With Facebook Login

How Facebook login and Open Graph actions are helping connect consumers with e-commerce websites. Read More...

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Shopping Is Social
Social

Shopping Is Social

12y Janice Diner

Shopping Is Social

Facebook social commerce should be a social shopping experience. Read More...

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Facebook Social Commerce Gets Game With Points, Loyalty, and Rewards
Financial Services

Facebook Social Commerce Gets Game With Points, Loyalty, and Rewards

12y Janice Diner

Facebook Social Commerce Gets Game With Points, Lo...

How three companies are integrating social into every aspect of the shopping process through innovative Facebook apps. Read More...

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Socialize the Commerce Experience
Social

Socialize the Commerce Experience

12y Janice Diner

Socialize the Commerce Experience

It is not enough to simply add a shopping tab in Facebook. Read More...

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Traveling in the Age of Facebook Open Graph
Social

Traveling in the Age of Facebook Open Graph

12y Janice Diner

Traveling in the Age of Facebook Open Graph

The opportunity to build great travel brand experiences with purpose is now. Read More...

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How Facebook's Platform for Mobile Will Affect Social Commerce
Social

How Facebook's Platform for Mobile Will Affect Social Commerce

12y Janice Diner

How Facebook's Platform for Mobile Will Affect Soc...

Facebook Platform Open Graph commerce will change the shopping experience on mobile, online, and in-store. Read More...

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A Facebook Social Commerce Primer
Social

A Facebook Social Commerce Primer

13y Janice Diner

A Facebook Social Commerce Primer

Defining social shopping actions and objects (aka verbs and nouns). Read More...

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How Facebook's Location Sharing Will Promote Commerce
Social

How Facebook's Location Sharing Will Promote Commerce

13y Janice Diner

How Facebook's Location Sharing Will Promote Comme...

Your location - even where you sit - counts when it comes to social and F-commerce. Read More...

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Will Privacy Concerns Limit F-Commerce?
Social

Will Privacy Concerns Limit F-Commerce?

13y Janice Diner

Will Privacy Concerns Limit F-Commerce?

The popularity of social games on Facebook suggests otherwise. Read More...

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Will Facebook Credits Work as a Real-World Currency?
Social

Will Facebook Credits Work as a Real-World Currency?

13y Janice Diner

Will Facebook Credits Work as a Real-World Currenc...

Facebook Credits may change how we think about using social experiences to generate revenue on and off Facebook. Read More...

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F-Commerce, the Arrival of the Facebook Consumer
Social

F-Commerce, the Arrival of the Facebook Consumer

13y Janice Diner

F-Commerce, the Arrival of the Facebook Consumer

Retailers, businesses, and brands test approaches for commerce inside or influenced by Facebook. Read More...

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