Pamela Parker

Articles

Pamela Parker is a former managing editor of ClickZ News, Features, and Experts. She's been covering interactive advertising and marketing since the boom days of 1999, chronicling the dot-com crash and the subsequent rise of the medium. Before working at ClickZ, Parker was associate editor at @NY, a pioneering Web site and e-mail newsletter covering New York new media start-ups. Parker received a master's degree in journalism, with a concentration in new media, from Columbia University's Graduate School of Journalism.

RECENT ARTICLES BY PAMELA PARKER

Babycarrying and Online Marketing

I suspect more than a few folks are scratching their heads about the whole #motrinmoms scandal du weekend November 17, 2008

ChannelAdvisor Builds Search Bid Tool for Web Retailers

New product can deactivate keywords that would trigger out-of-stock items and perform other e-tailer specific functions. February 8, 2007

RIP Pre-roll Ads

Pre-roll is about to die, according to a prediction from noted VC and blogger Fred Wilson December 11, 2006

Small World Labs Brands the Social Network

Small World Labs has created entire social networking interfaces for professional and interest-based communities like ClassicalLounge.com and Sacramento... September 5, 2006

J&J to Organize Blogging Moms

Rather than launch its own blog, Johnson's Baby will foster women's participation in the blogosphere. July 31, 2006

Podbridge Snares Patent for Ads in Time-Shifted Content

The podcasting measurement company aims to protect its technology for serving dynamic ads. July 28, 2006

It's official

You know all that uproar over the $90 million settlement in Google's Arkansas click fraud case? Well, it's finished July 27, 2006