Pamela Parker

Pamela Parker

Pamela Parker is a former managing editor of ClickZ News, Features, and Experts. She's been covering interactive advertising and marketing since the boom days of 1999, chronicling the dot-com crash and the subsequent rise of the medium. Before working at ClickZ, Parker was associate editor at @NY, a pioneering Web site and e-mail newsletter covering New York new media start-ups. Parker received a master's degree in journalism, with a concentration in new media, from Columbia University's Graduate School of Journalism.

RECENT ARTICLES BY PAMELA PARKER

Babycarrying and Online Marketing

Nov 17, 2008 - I suspect more than a few folks are scratching their heads about the whole #motrinmoms scandal du weekend Comments

ChannelAdvisor Builds Search Bid Tool for Web Retailers

Feb 8, 2007 - New product can deactivate keywords that would trigger out-of-stock items and perform other e-tailer specific functions. Comments

RIP Pre-roll Ads

Dec 11, 2006 - Pre-roll is about to die, according to a prediction from noted VC and blogger Fred Wilson Comments

Small World Labs Brands the Social Network

Sep 5, 2006 - Small World Labs has created entire social networking interfaces for professional and interest-based communities like ClassicalLounge.com and Sacramento... Comments

J&J to Organize Blogging Moms

Jul 31, 2006 - Rather than launch its own blog, Johnson's Baby will foster women's participation in the blogosphere. Comments

Podbridge Snares Patent for Ads in Time-Shifted Content

Jul 28, 2006 - The podcasting measurement company aims to protect its technology for serving dynamic ads. Comments

It's official

Jul 27, 2006 - You know all that uproar over the $90 million settlement in Google's Arkansas click fraud case? Well, it's finished Comments

Podcasting Pervasive?

Jul 27, 2006 - Is it a sign that podcasting is going mainstream when, on the way to work, I pass a stand with paper flyers advertising a course in " Podcasting for... Comments

Orbitz' CGM Honeymoon

Jul 26, 2006 - Yes, that's my face you see on the groovy dancing bride image there Comments

Teen People to Become Web-only

Jul 26, 2006 - Time Inc Comments

Forecast: Online to Reach 9 Percent Share of Ad Spend in 2011

Jul 24, 2006 - Search will continue to drive growth over the next five years, a new JupiterResearch forecast concludes. Comments

The Adolescent Years

Jul 21, 2006 - How interactive marketing is like high school, and how your brand can get in with the cool kids. Comments

Google's Click-Fraud Efforts Deemed ‘Reasonable’

Jul 21, 2006 - An engineer assigned to evaluate Google's system as part of a class-action lawsuit concludes that the company's current efforts pass muster. Not so... Comments

MSN Revenues Decline Slightly; Investments Continue

Jul 21, 2006 - The company plans to put $500 million into online services, including ad-supported businesses, over the next fiscal year. Comments

The end of the Gawker/Yahoo Experiment

Jul 19, 2006 - Gawker Media honcho Nick Denton says the Yahoo syndication deal signed in November is lapsing Comments

Yahoo to Delay Ad Platform Upgrade

Jul 18, 2006 - The company announced the delay as it reported second quarter earnings of $164 million. Comments

The Lines Blur Further with HomeDepot.com Plan

Jul 18, 2006 - Rebecca Lieb has commented in the past on how e-commerce sites are becoming agencies Comments

Feedburner Buys Blogbeat

Jul 17, 2006 - In a move that has implications for corporate bloggers, blog publishers and blog advertisers, RSS feed management company FeedBurner will today announce... Comments

Lunch with Pheedo

Jul 14, 2006 - I had lunch today with Bill Flitter, founder and VP marketing of RSS ad network Pheedo.com Comments

A Lengthy "Sneak Peek"

Jul 14, 2006 - Now, I've heard of giving viewers an online taste of offline content, but a 24-minute-long preview? Yup, that's what the "A Scanner Darkly" (Keanu Reeves... Comments

Web Ad Rivals Unite on Net Neutrality Plea to Senate

Jul 14, 2006 - At stake, among other things, are untold ad dollars associated with high bandwidth content such as video. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

ion Interactive Marketing Apps for Landing Pages White Paper

Marketing Apps for Landing Pages White Paper
Marketing apps can elevate a formulaic landing page into a highly interactive user experience. Learn how to turn your static content into exciting marketing apps.

eMarketer: Redefining Mobile-Only Users: Millions Selectively Avoid the Desktop

Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?

Jobs

    • Contact Center Professional
      Contact Center Professional (TCC: The Contact Center) - Hunt ValleyLooking to join a workforce that prides themselves on being routine and keeping...
    • Recruitment and Team Building Ambassador
      Recruitment and Team Building Ambassador (Agora Inc.) - BaltimoreAgora, www.agora-inc.com, continues to expand! In order to meet the needs of our...
    • Design and Publishing Specialist
      Design and Publishing Specialist (Bonner and Partners) - BaltimoreIf you’re a hungry self-starter, creative, organized and have an extreme...