Sean Michael Kerner

RECENT ARTICLES BY SEAN MICHAEL KERNER

Consumers Shopping Online For Cell Phone Plans

Aug 23, 2005 - Though consumers ranked plan aggregator sites highly for customer experience, most have never heard of the aggregator sites. Comments

Google Tests "Commercial" Results In Organic Listings

Aug 19, 2005 - Google is testing interspersing alternate listings that appear to be commercial in nature into organic search results. Comments

Online Is Destination for Travel Booking

Aug 17, 2005 - Consumers research travel on multiple sites, but book directly with airline and hotel sites. Comments

Consumers Want Personalization -- and Privacy

Aug 16, 2005 - Users want the benefits of personalization, but are unwilling to trade their privacy to get it. Comments

The Deadly Duo: Spam and Viruses, July 2005

Aug 15, 2005 - The summer vacation season is an opportune time for phishing; while many are taking summer vacations, viruses aren’t. Comments

Yahoo! Local Trumps Google in Local Search

Aug 12, 2005 - Yahoo! rules local search; Google still dominates overall search by a wide margin. Comments

More Than a Quarter of Web Marketers 'Flying Blind'

Aug 11, 2005 - Marketers understand the importance of measuring marketing performance, though many haven't developed a meaningful metrics framework to see success... Comments

Google Shops AdWords in China

Aug 10, 2005 - The company anoints three authorized resellers in China. Comments

Blog Readers Spend More Time and Money Online

Aug 10, 2005 - The blogosphere is big and its users spend more time and money online than the online population that doesn't read them. Comments

DoubleClick Intros 'Performics 50' SEM Benchmark

Aug 9, 2005 - A new quarterly report takes the pulse of search marketing spending. Comments

Digital Audio Player Adoption To Decline In 2006

Aug 8, 2005 - Installed base of digital audio players will continue to increase, but new unit growth will begin to decline next year. Comments

For Retailers, It's Already Xmas

Aug 4, 2005 - Repeat customers will be targeted with a barrage of incentives to spend more this holiday season. Comments

Factiva Jumps Into Reputation Monitoring

Aug 4, 2005 - A new tool promises to monitor brand chatter across blogs, mainstream news sources and consumer generated media. Comments

You've Got Spyware; And Lots of It

Aug 3, 2005 - Despite security measures, spyware runs rampant on most networks -- and costs businesses plenty. Comments

Who's Using RSS

Aug 2, 2005 - Marketers are interested in RSS, but few North American adults currently use it. Comments

Google Files for RSS Ad Patent

Jul 29, 2005 - A patent application describes a method for "incorporating targeted ads into information in a syndicated presentation format." Comments

Craigslist Grows Fast in Local Markets

Jul 28, 2005 - Craigslist, the bare-bones yet increasingly popular online classifieds site, is rapidly growing market share. Comments

The Two Types of Mobile Searchers

Jul 28, 2005 - Need-it-now and killing-time mobile searchers have different habits than their tethered counterparts. Comments

Teen Use Of Web, Online Technologies Growing

Jul 27, 2005 - More teenagers are going online, and they're doing more while they're there. Comments

Ameritrade Tops List of Best Online Brokerages

Jul 26, 2005 - Ameritrade outpaces hefty competitors. Comments

Going On Vacation? Pack Your Laptop

Jul 25, 2005 - Travelers are taking laptops everywhere, even on vacation. Comments

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