Sean Michael Kerner

RECENT ARTICLES BY SEAN MICHAEL KERNER

Consumers Shopping Online For Cell Phone Plans

Aug 23, 2005 - Though consumers ranked plan aggregator sites highly for customer experience, most have never heard of the aggregator sites. Comments

Google Tests "Commercial" Results In Organic Listings

Aug 19, 2005 - Google is testing interspersing alternate listings that appear to be commercial in nature into organic search results. Comments

Online Is Destination for Travel Booking

Aug 17, 2005 - Consumers research travel on multiple sites, but book directly with airline and hotel sites. Comments

Consumers Want Personalization -- and Privacy

Aug 16, 2005 - Users want the benefits of personalization, but are unwilling to trade their privacy to get it. Comments

The Deadly Duo: Spam and Viruses, July 2005

Aug 15, 2005 - The summer vacation season is an opportune time for phishing; while many are taking summer vacations, viruses aren’t. Comments

Yahoo! Local Trumps Google in Local Search

Aug 12, 2005 - Yahoo! rules local search; Google still dominates overall search by a wide margin. Comments

More Than a Quarter of Web Marketers 'Flying Blind'

Aug 11, 2005 - Marketers understand the importance of measuring marketing performance, though many haven't developed a meaningful metrics framework to see success... Comments

Blog Readers Spend More Time and Money Online

Aug 10, 2005 - The blogosphere is big and its users spend more time and money online than the online population that doesn't read them. Comments

Google Shops AdWords in China

Aug 10, 2005 - The company anoints three authorized resellers in China. Comments

DoubleClick Intros 'Performics 50' SEM Benchmark

Aug 9, 2005 - A new quarterly report takes the pulse of search marketing spending. Comments

Digital Audio Player Adoption To Decline In 2006

Aug 8, 2005 - Installed base of digital audio players will continue to increase, but new unit growth will begin to decline next year. Comments

For Retailers, It's Already Xmas

Aug 4, 2005 - Repeat customers will be targeted with a barrage of incentives to spend more this holiday season. Comments

Factiva Jumps Into Reputation Monitoring

Aug 4, 2005 - A new tool promises to monitor brand chatter across blogs, mainstream news sources and consumer generated media. Comments

You've Got Spyware; And Lots of It

Aug 3, 2005 - Despite security measures, spyware runs rampant on most networks -- and costs businesses plenty. Comments

Who's Using RSS

Aug 2, 2005 - Marketers are interested in RSS, but few North American adults currently use it. Comments

Google Files for RSS Ad Patent

Jul 29, 2005 - A patent application describes a method for "incorporating targeted ads into information in a syndicated presentation format." Comments

Craigslist Grows Fast in Local Markets

Jul 28, 2005 - Craigslist, the bare-bones yet increasingly popular online classifieds site, is rapidly growing market share. Comments

The Two Types of Mobile Searchers

Jul 28, 2005 - Need-it-now and killing-time mobile searchers have different habits than their tethered counterparts. Comments

Teen Use Of Web, Online Technologies Growing

Jul 27, 2005 - More teenagers are going online, and they're doing more while they're there. Comments

Ameritrade Tops List of Best Online Brokerages

Jul 26, 2005 - Ameritrade outpaces hefty competitors. Comments

Going On Vacation? Pack Your Laptop

Jul 25, 2005 - Travelers are taking laptops everywhere, even on vacation. Comments

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