Mark Kingdon

Articles

Mark Kingdon joined Organic as CEO in 2001 and has led the company to its current position as a leading digital marketing agency. Prior to Organic, Mark worked for Idealab and provided strategic guidance to emerging companies. Earlier, he was a partner at PricewaterhouseCoopers, where he led the America's retail and distribution industry practice and managed the PWC and Lybrand merger and was a leader in the e-business practice globally. Mark is a member of the International Academy of Digital Arts and Sciences and serves as a Webby judge. He's also a regular contributor to Three Minds, Organic's blog. Mark received his MBA from the Wharton School of Business and a BA in Economics from UCLA.

RECENT ARTICLES BY MARK KINGDON

Six Predictions for 2007

Fasten your seatbelts. It's going to be the most exciting year in interactive marketing yet. January 2, 2007

Getting Social With Media

Social media matter because peers are one of the heaviest influencers of purchase decisions. December 19, 2006

A Digital Toy Story

What are you doing to foster a culture of digital innovation in your organization? Three things to help you stay fresh in this rapidly changing market... December 5, 2006

Quick Tips on Corporate Blogging

Eight tips for creating a corporate blog. November 21, 2006

Tapping Into Code Hunting

Leveraging insiders to create buzz, code hunting can be likened to a treasure hunt -- without a map. November 7, 2006

It's 2007 Planning Time

Five important areas to consider as you plan your 2007 media budget. October 24, 2006

The End of Lazy Marketing

Meeting, and measuring, the era of engagement. October 10, 2006