Hollis Thomases

President

WebAdvantage.net

A ClickZ expert columnist since 2005, Hollis Thomases (@hollisthomases) is president and founder of Maryland-based WebAdvantage.net, an online marketing company that provides results-centric, strategic Internet marketing services, including online media planning, SEO, PPC campaign management, social media marketing, and Internet consulting. Author of Twitter Marketing: An Hour a Day and an award-winning entrepreneur, Hollis is the Maryland 2007 SBA Small Business Person of the Year. Hollis speaks extensively on online marketing, having presented for ClickZ, the American Marketing Association, SES, The Newsletter and Electronic Publishers Association, The Kelsey Group, and the Vocus Worldwide User Forum. WebAdvantage.net's client list has included Nokia USA, Nature Made Vitamins, Johns Hopkins University, ENDO Pharmaceuticals, K'NEX Construction Toys, and Visit Baltimore. The agency was recognized as a "Small Giant" by the Greater Baltimore Tech Council and was chosen as a "Best Place for Business Women to Work" by "Smart Woman Magazine."

Profile

RECENT ARTICLES BY HOLLIS THOMASES

Pondering Multi-Screen Media Planning

How tricky is multi-screen media planning, what do media planners need to be thinking about, and how is the planner involved in the overall process? May 1, 2012

What Media Planners Need to Know About Programmatic Buying

Media planners and buyers who do not start engaging in programmatic buying will be in serious jeopardy of becoming obsolete. April 3, 2012

The Best of 2012's IAB Annual Leadership Meeting

Six highlights and five takeaways from the meeting. March 6, 2012

Does Super Bowl XLVI Portend the Future of Media Planning?

An interview with Jonathon Shaevitz, CEO of Maxifier, about what the streaming of a mass event online like the Super Bowl means to advertisers. February 7, 2012

What Advertisers Should Know About Video in 2012

As digital video heats up, here's what media planners should expect to be talking about. January 10, 2012

47 Ways to Buy and Place Online Display Ads

With new attention focused on display advertising, take advantage of the opportunities for buying and placing this form of online advertising. Part... December 13, 2011

No Shortage of Predictions at ad:tech NY 2011

Predictions, statistics, and tidbits from the latest ad:tech conference. November 15, 2011