Marketing News & Expert Advice

Jack Marshall

Staff Writer, Stats Editor

ClickZ

Articles

Jack Marshall was a staff writer and stats editor for ClickZ News from 2007 until August 2011.

RECENT ARTICLES BY JACK MARSHALL

Apple to Restrict iPhone Trackers Used in Ad Targeting

Aug 24, 2011 - In its mobile operating system, Apple will remove access to unique device identifiers. Comments

Glam Media Rolls Out Mobile Ad Offering

Aug 17, 2011 - Lexus and Macy's among launch brands in effort to rival Apple. Comments

Google: Use of Rich Media Doubled in 2010, CTRs Remain Steady

Aug 16, 2011 - Search firm releases annual DoubleClick ad benchmarking data. Comments

6% of U.S. Mobile Users Scanned QR Codes in June

Aug 16, 2011 - As codes gain traction, scanners are more likely to be male, aged 18 to 34. Comments

Survey: Daily Deals Drive SMB Leap to Mobile

Aug 11, 2011 - Borrell: Over 80% of SMBs to invest in mobile marketing in 2011. Comments

Following Trend, Velti Launches DIY HTML5 Tool

Aug 10, 2011 - Tool for agencies, brands, promises easy creation of mobile sites and ads. Comments

Demand Media to Boost Direct Sales Force Via IndieClick Buy

Aug 10, 2011 - Firm reported revenue rise in Q2 but overall net loss of $2.4 million. Comments

YouTube Gains on Facebook in the U.K.

Aug 9, 2011 - Google-owned video sharing site enjoys fifth consecutive month of growth. Comments

Commission Junction Bans Search Redirector Paxfire

Aug 9, 2011 - Company accused of "hijacking" users' search queries for affiliate payments. Comments

Old Spice's Fabio Campaign by Numbers

Aug 5, 2011 - Brand finds success refreshing YouTube-based campaign. Comments

Asians and Hispanics Dominate Online Video Consumption

Aug 5, 2011 - Whites consume less online video than other major ethnic groups. Comments

Augme Acquires Mobile Marketing Rival Hipcricket

Aug 4, 2011 - Purchase represents further consolidation in the mobile marketing arena. Comments

McCann Worldgroup Buys U.K. Interactive Shop AllofUs

Aug 4, 2011 - Hopes the agency will support its efforts through both digital and offline channels. Comments

Subway Readies Global Mobile Push

Aug 4, 2011 - Will launch transactional mobile websites and applications worldwide. Comments

InMobi's Sprout Purchase Turns Rivals into Customers

Aug 2, 2011 - Ad networks offer tools to help extract larger mobile ad spend. Comments

New Tracking Methods Evade User Control

Aug 2, 2011 - Technologies help publishers and marketers persistently track online behaviors. Comments

The Week in Ads: The Smurfs, Futurama, Crazy Stupid Love [Gallery]

Aug 1, 2011 - A look at some creative display ads from around the web last week. Comments

Android Is Dominant U.S. Smartphone OS, Apple Top Manufacturer

Jul 29, 2011 - Over a third of devices are now powered by Google's software. Comments

Coca-Cola to Expand Spotify Integration

Jul 28, 2011 - Multi-month campaigns to feature exclusive content. Comments

Fabio and Mustafa Duel for Old Spice Crown

Jul 27, 2011 - Old Spice Guy returns to confront his replacement, Fabio. Comments

Top 25 U.S. Online Properties, June 2011

Jul 26, 2011 - A look at the top 25 online properties in the U.S. during June. Comments

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