Marty Orgel

RECENT ARTICLES BY MARTY ORGEL

Halsey Goes Beyond E-mail With Two Acquisitions

Aug 22, 2006 - The firm aims to strengthen its ability to serve mid-market clients by purchasing Web analytics firm ClickTracks and Web content management software... Comments

Accountability, Consolidation Major Concerns for Advertisers

Aug 18, 2006 - Even the most measurable medium leaves advertisers wanting more. Comments

This Call Brought to You By... Nobody

Aug 17, 2006 - Video advertising on mobile phones has been looming on the horizon, but some marketers say it's still a long way off. Comments

Google's Schmidt Extends Hand to Advertisers

Aug 10, 2006 - The search giant's chief executive says the company wants to “find ways we can give information to advertisers that is truthful” and more complete... Comments

MasterCard Teams with Yahoo! Music on Summer Promo

Aug 7, 2006 - Customers using MasterCard to pay for the music service for one year will get a second year of service for free. Comments

Google Puts AdWords Into Orbit

Aug 3, 2006 - A partnership with XM Satellite Radio will let Google advertisers bid on spots in XM’s non-music channels. Comments

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