Marketing News & Expert Advice
|
|
|
Ken Liebeskind
RECENT ARTICLES BY KEN LIEBESKIND
Over 1,400 People Get Inside Evian's Baby Inside Video
Apr 21, 2011 - Over 1,400 people have inserted their images into Evian's new "Baby Inside" campaign video since launch. Comments
Kraft Brings Back 'Real Women of Philadelphia'
Apr 5, 2011 - Community video effort was a big hit last year, generating over 30 million recipe views. Comments
A Big Year for March Madness Digital Streams
Mar 24, 2011 - Expanded TV coverage of NCAA tournament games doesn't impact March Madness On Demand. Comments
Denny's Hires Comics for 'Always Open' Videos
Mar 11, 2011 - Series centers on diner talk between David Koechner and comedians like Jason Bateman. Comments
VW's Unusual Super Bowl Web Strategy: Move On
Feb 3, 2011 - Volkswagen's big-game TV spots will not appear in day-after online ads. Instead it will drive awareness of new online videos. Comments
SNL's Hader Brings Absurd Laughs to New VW Videos
Jan 20, 2011 - A new take on the classic "walk around" car commercial format. Comments
HoodieBuddies Video Effort Leverages Ad Nets, Betty White Tie-In
Nov 10, 2010 - Ad buy gave way to social media campaign and a follow-up video starring the 88-year-old actress. Comments
Carhartt Uses Web to Riff on Wolf-Attack TV Ad
Oct 26, 2010 - Carhartt appears to be having fun remixing its first TV spot for the online medium. Comments
Social Media Drives Hyundai 'Uncensored' Campaign
Aug 24, 2010 - YouTube and Facebook provide opportunities for consumers to comment on the Sonata. Comments
Tequila Brand Launches With Steamy Web-Only Video Campaign
Aug 12, 2010 - 901 Silver aims to give make tequila drinking more sophisticated through a series of web shorts created as part of a web-only launch. Comments
MOST READ
COMMENTS
UPCOMING EVENTS
-
May 29-30, 2013
-
June 12-14, 2013
-
September 10-14, 2013
-
November 4-7, 2013
WEBINARS
- How to Optimize Your Social Channels for Lead Gen
April 11, 2013
1:00pm ET / 10:00am PT
- Buyer 2.0: Account-Based Marketing and the Modern B2B Buyer
April 16, 2013
1:00pm ET / 10:00am PT
- Behind the Backlinks - Why They Rank
April 18, 2013
1:00pm ET / 10:00am PT
e-Learning Courses
White Papers
-
The Collaborative Marketing Future: How Co-Creation and Advocacy Drive Winning Companies
Crowdtap
April 05, 2013 -
Harnessing the $9+ Billion Social and Mobile Ad Potential: The Ultimate guide to Social Rich Media Advertising
Moontoast
April 03, 2013 -
Email Newsletter Design: Best Practices to Optimize Your Newsletter for Revenue and Response
LiveIntent
March 29, 2013
Jobs
-
Digital Marketing Manager
Digital Marketing Manager (Ready Set Rocket) - New York Ready Set Rocket is seeking an experienced online marketer to join our team as the... -
Display Media Buyer
Display Media Buyer (Centerfield Media) - El Segundo Centerfield Media is an online performance marketing organization specializing in... -
Search Engine Media Buyer
Search Engine Media Buyer (Centerfield Media) - El Segundo Centerfield Media is an online performance marketing organization specializing in lead...
|
|
|
Incisive Interactive Marketing LLC. 2013 All rights reserved.
55 Broad Street, 22nd Floor, New York, NY 10004 | Copyright and Licensing | Privacy Policy
