Lisa Lacy
Senior Staff Writer, ClickZ
Lisa Lacy is senior staff writer at ClickZ. In addition to ClickZ, her work has appeared in The Huffington Post, The Luxury Spot, LearnVest, MarthaStewart.com, GoodHousekeeping.com, amNewYork, and The Wall Street Journal. She's a graduate of Columbia's School of Journalism.
RECENT ARTICLES BY LISA LACY
May 7, 2013 -
KFC is asking fans to submit photos and videos of their best "I Ate the Bones" faces.
May 6, 2013 -
The pizza chain has launched Domino's Live, a platform that allows customers to watch a 12-hour-a-day feed from one of its locations.
May 3, 2013 -
Steer the Story asks fans to vote on Iron Man's reactions to various scenarios and then submit their own drawings for the final chapter.
May 3, 2013 -
#CincodeMoes asks fans to post images of themselves with the brand's bobblehead cups.
May 2, 2013 -
The initiative includes 61 separate URLs.
May 1, 2013 -
Proceeds will be used for product enhancements and growth, respectively.
Apr 30, 2013 -
The campaign invites women to tweet their secret indulgences.
Apr 29, 2013 -
Visitors to Chico's website or its brands' Facebook pages can create virtual cards that will be printed and delivered to children's hospitals.
Apr 26, 2013 -
The dual-language campaign features actor William Levy in a series of short videos that offer coupons for Pepsi Next.
Apr 25, 2013 -
The springtime campaign includes content on Tumblr, Facebook and Twitter, as well as a meme generator and Funny or Die videos.
Apr 25, 2013 -
The comedy network and social media platform have teamed up to launch #ComedyFest, or what they are calling the "first-ever celebration of comedy and...
Apr 24, 2013 -
Despite all the drama inherent in late-night TV, cereal mascot Cap'n Crunch has tossed his trademark blue cap into the arena with his own online talk...
Apr 23, 2013 -
So far, the campaign features a microsite and Facebook content, as well as a teaser video.
Apr 22, 2013 -
The video series on Velveeta's YouTube page features fictional guys the brand hopes will appeal to a young male demographic while pushing its Shells...
Apr 19, 2013 -
The brand wants 60-second videos from fans highlighting what is unique about them.
Apr 18, 2013 -
The organization, which promotes travel to Philadelphia, has chosen several residents to produce content for its Instagram and Pinterest pages.
Apr 17, 2013 -
Kool-Aid has updated its pitcher spokesman Kool-Aid Man and added a new Facebook page and YouTube channel as part of a wider campaign.
Apr 17, 2013 -
The promotion asks its 5.1 million fans to blow out virtual candles for 85 days.
Apr 16, 2013 -
Colgate-Palmolive brand Murphy Oil Soap is encouraging fans to repin images by offering a donation to the Arbor Day Foundation.
Apr 15, 2013 -
The weight loss brand's new campaign, Get What You Really Want, targets women with humor.
Apr 12, 2013 -
The platform is meant to mirror the experience of the new show, The Moment, and to provide a path to career and/or goal fulfillment.