Adam Audette

Adam Audette

President

RKG

Adam is president of RKG, a data-driven digital marketing agency with leading service and technology solutions in paid search, SEO, display, attribution, social media, and comparison shopping.

Prior to joining RKG, Adam was president and founder of the boutique SEO agency AudetteMedia, which served premier brands including Zappos, Amazon, Gannett, Kroger, HSN, Charming Shoppes, University of Phoenix, Michelin, Wolters-Kluwer, and many others.

Adam has been active in the search marketing industry since the late '90s and is a frequent speaker at premier industry events including SMX and SMX Advanced, Searchfest, SES, BlueGlass, MozCon, and Pubcon.

He has been a regular contributor to Search Engine Land and Search Engine Watch, and has served as technical editor for Wiley/Sybex publications such as, "SEO: An Hour A Day". You can follow him at @audette.

Profile

RECENT ARTICLES BY ADAM AUDETTE

Links Are Effects, Not Causes

May 22, 2012 - Quit obsessing over backlinks. Instead focus on how you can provide something of value to your consumers. Comments

How and Where Does SEO Fit Into Digital Marketing in 2012?

Mar 19, 2012 - What are the big areas of opportunity, what's changed, and what's stayed the same? Comments

4 Enterprise SEO Trends to Watch in 2012

Feb 15, 2012 - Incremental gains in SEO get harder to achieve, but not impossible. Here's how to overcome obstacles. Comments

SEO Techniques for Large Sites

Dec 21, 2011 - How to maximize product visibility in organic search. Comments

The Essentials of Information Architecture for SEO

Nov 23, 2009 - Information architecture is a complicated topic, but doesn't have to be. A panel of experts will discuss best practices at SES Chicago. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

Gartner Magic Quadrant for Digital Commerce

Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.

Paid Search in the Mobile Era

Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.

WEBINARS

Resources

Jobs

    • GREAT Campaign Project Coordinator
      GREAT Campaign Project Coordinator (British Consulate-General, New York) - New YorkThe GREAT Britain Campaign is seeking an energetic and creative...
    • Paid Search Senior Account Manager
      Paid Search Senior Account Manager (Hanapin Marketing) - BloomingtonHanapin Marketing is hiring a strategic Paid Search Senior Account Manager...
    • Paid Search Account Manager
      Paid Search Account Manager (Hanapin Marketing) - BloomingtonHanapin Marketing is hiring an experienced Paid Search Account Manager to...