Ron is president/CEO of Symetri Internet Marketing, which provides strategic SEM consulting and training. Ron is actively involved in the SEM community and speaks and trains at conferences and seminars. Ron has also served on the Board of Directors for SEMPO and is also one of the authors for the SEMPO Institute Fundamentals and Advanced courses.
Ron also published a book called Keyword Intelligence: Keyword Research for Search Social and Beyond. This book outlines various methods and tips for conducting keyword research but more importantly outlines many ways to use keyword research for social media, site design, content development and marketing, and even traditional marketing and branding.
Google Semantic Search and SEO
Key Tips on Measuring SEO and Keyword Performance
5 Tips for Developing Great Content With Keywords
7 Tips for Developing a Killer Keyword Strategy
4 Digital Marketing Strategy Tips for 2012
6 Steps in Developing a Social Media Strategy
6 Tips for Developing Content That Is SEO (and User) Friendly

May 17, 2012
1:00pm ET / 10:00am PT