Jessica Bowman

Jessica Bowman

Jessica Bowman is the director of SEO for and an independent consultant. Her background includes managing nine websites, in four languages across North America and Europe, in the competitive travel industry. Best known for being an in-house search marketer, Jessica relishes in the human side of SEO - the art of getting things done within an organization, a challenge for most search marketers.


A 12-Point Checklist for Your Next Website Redesign and Migration

Mar 12, 2012 - Get it right, before the launch. Comments

Building an SEM Program From Scratch

Mar 15, 2010 - A look at five key areas of building a successful search engine marketing program, and how these steps all connect. Comments

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Featured White Papers

2015 Holiday Email Guide

2015 Holiday Email Guide
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.

Three Ways to Make Your Big Data More Valuable

Three Ways to Make Your Big Data More Valuable
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.