Mark Blanchard is a client ser vices director at iProspect and oversees strategy and execution of campaigns for clients in various industries, including travel, insurance, retail, and education. Part of the iProspect team since 2004, Blanchard was previously the director of knowledge management and innovation for the search engine marketing firm. A native of Canada, Blanchard is certified in Google AdWords and Analytics and is a Yahoo ambassador. He holds an MBA from the University of Massachusetts.
US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.