Paul Madden is a UK based SEO and entrepreneur and has been making a living online for the past 10 years. Paul is more commonly known as SEOidiot and specialises in the darker arts of black hat SEO. Operating both with clients around the world and through his own sites Paul now actively explores as many methods for automating and benefiting from social media as possible.
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.