Ben entered the world of online marketing in 1995 when he founded a Web design company from his dorm room at Texas A&M University. Since then, he has worked in various capacities in sales and marketing, from tiny start-ups to Apple Computer. He founded Sprysoft in 2001 SpryDev Online Marketing in 2005 to help other businesses sell online. SpryDev grew quickly and changed names to Volacci in 2008. Ben's book, Drupal 6 Search Engine Optimization, was released in September 2009 and is available on Amazon.com.
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.