Kathleen Fealy is president of New York-based KF Multimedia & Web, Inc., which provides website strategy, SEO, and usability consulting and training. She is a certified usability analyst and has specialized in organic search engine optimization since 2001. She is a speaker at Search Engine Strategies conferences and regional events on the topics of organic search and usability. Kathleen is education committee co-chair for SEMPO.
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
Wednesday, July 23, 2014