Steve Haar is currently with 15miles, a division of TMP Directional Marketing. He started in interactive advertising in 1994 with Monster Worldwide; he's worked with agencies and advertisers to develop digital marketing programs ever since. As an advertiser, he directed $50 million interactive media budgets. He also developed media partnerships and led teams of creative, research, and interactive marketing professionals. Follow Steve on Twitter at @stevehaar.
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.