Steve Haar is currently with 15miles, a division of TMP Directional Marketing. He started in interactive advertising in 1994 with Monster Worldwide; he's worked with agencies and advertisers to develop digital marketing programs ever since. As an advertiser, he directed $50 million interactive media budgets. He also developed media partnerships and led teams of creative, research, and interactive marketing professionals. Follow Steve on Twitter at @stevehaar.
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
June 10, 2015
12:00pm ET/9:00am PT