Greg Jarboe

Greg Jarboe

Owner, SEO-PR

Greg Jarboe is president of SEO-PR, which provides search engine optimization, public relations, video marketing, and social media marketing services. He's the author of "YouTube and Video Marketing: An Hour a Day," a faculty member at Rutgers University and Market Motive, as well as a frequent speaker at SES conferences.




Millennial men the most emotional while watching video ads

Oct 13, 2015 - Research conducted by Unruly found that Millennial males are more prone to highly emotional responses to video ad content. How can these findings help... Comments


Top 100 Brands Report: Insight into Brand Content on YouTube

Jul 20, 2015 - In this Q+A, YouTube-partner Pixability's CTO talks about the popularity of brands on YouTube and the strategies the successful ones are employing. Comments


YouTube Cannes Leaderboard Showcases Year’s Most Popular Video Ads

Jun 18, 2015 - Right before this year's Cannes Lions, YouTube has released its leaderboard celebrating the most popular global video ads from the last year. Comments

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Millennial Dads Turn to Digital Devices in Their Moments of Need

Jun 12, 2015 - As Millennial fathers become more involved in raising their kids, they are more likely to view the Internet, particularly from their phones, as a parenting... Comments


YouTube’s First Decade: The Top Ads and the Trends That Define Them

Jun 3, 2015 - YouTube's first ten years have produced some great ads, and in conjunction with The Webby Awards, viewers recently got to chose their favorites. Comments

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YouTube Celebrates 10th Birthday With Memorable Ads With Animals

May 1, 2015 - In honor of its 10th birthday, YouTube is taking a look at some of the most memorable moments on the platform, from A to Z, starting, not surprisingly... Comments

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YouTube Unveils New Research and Insights Before NewFronts 2015

Apr 23, 2015 - Ahead of next week's Digital Content NewFronts, YouTube is sharing some key research about Google Preferred users and mobile video viewers. Comments


Unruly Launches Emotional Targeting for Programmatic Video Advertising

Mar 25, 2015 - The platform's new targeting capability is able to predict which viewers are most likely to engage emotionally with a particular video ad. Comments


How Digital Marketers Can Win an Academy Award at the Oscars

Feb 20, 2015 - Digital marketers have a chance to win big in the days surrounding this year's Academy Awards. What are the best ways to take advantage of the buzz? Comments

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How Should YouTube Celebrate Its 10th Birthday This Coming May?

Feb 17, 2015 - The Internet video juggernaut technically rang in its 10th birthday this past weekend, but the official celebration will take place in May. How should... Comments


Facebook Videos Pull Upset Over Favored YouTube at Super Bowl 2015

Feb 9, 2015 - Super Bowl ads run through the Facebook player generated more shares than those launched on YouTube this year. Comments


Google’s Suzie Reider Gives Sneak Preview of YouTube’s Halftime Show

Jan 30, 2015 - During this year's Super Bowl, viewers will have the option to watch YouTube's alternative halftime show online. Google's Suzie Reider gives us a look... Comments


YouTube-Style Analytics Make Their Way to AdWords for Video

Dec 15, 2014 - The new additions to AdWords for video will help marketers create ads that people choose to watch. Comments

YouTube is the world's largest video-sharing website

What Were the Top 10 YouTube Videos, Ads, and Collaborations for 2014?

Dec 9, 2014 - As we near the end of the year, here's a look at what topped the list of the most popular advertisements, videos, and collaborations on YouTube for... Comments


AOL Acquires Vidible, Strengthening Its Position as YouTube Alternative

Dec 2, 2014 - AOL's acquisition of video content syndication platform Vidible boosts its ability to effectively compete with the likes of YouTube and Facebook in... Comments


What Are the Most Shared Ads of 2014?

Nov 20, 2014 - A new report from Unruly shows the most shared ads of the past year, with several spots from the World Cup leading the pack. Comments


Less Than 20% of Internet Users Account for 82.4% of Video Shares

Nov 13, 2014 - Although a small percentage of consumers actively share content on the Internet, those sharers are extremely active and could prove to be valuable targets... Comments


JCPenney Optical Drives More Store Visits With Google Advertising

Nov 7, 2014 - The traditionally offline brand turned to digital display advertising in an effort to boost in-store visits. Comments


Pixability Announces Programmatic YouTube Media Buying Platform

Oct 22, 2014 - The new programmatic YouTube media optimization platform from Pixability means that many of the world's biggest brands will be shifting their budget... Comments


What Can Marketers Take Away From New Research on Movie Trailers?

Oct 16, 2014 - Using findings from a study on movie trailers, marketers in other industries can learn how to outsmart their competition, maximize online buzz, and... Comments


Mondelez Inks Deal With Google to Accelerate Online Video Investment

Oct 7, 2014 - The agreement is the company's largest in digital media so far, and will allow media buying, content production, data, and analytics to work together... Comments

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