Jennifer Slegg
Search Engine Marketing Consultant, JenniferSlegg.com
Jennifer Slegg began as a freelance writer, and turned to search engine optimization and writing content for the web in 1998. She has created numerous content-rich sites in niche markets and works with many clients on content creation, strategy, and monetization. She writes about many search industry and social media topics on her blog, JenniferSlegg.com and is a frequent speaker at search industry conferences on SEO, content marketing and content monetization. Acknowledged as the leading expert on the Google AdSense contextual advertising program, she runs JenSense, a blog dealing exclusively with contextual advertising. She is known by many as her handle Jenstar on various webmaster forums.
Profile
RECENT ARTICLES BY JENNIFER SLEGG
Oct 4, 2013 -
A new Facebook Graph Search update allows people to search not just for people and places, but also for posts, status updates, check-ins, and comments...
Oct 3, 2013 -
Google has released Google Web Designer in public beta, enabling advertisers to create HTML 5 advertisements.
Sep 3, 2013 -
Do you have a small website that isn't performing as well in Google's search results as you think it should?
Aug 26, 2013 -
Google's new report can help advertisers see their search footprint and determine if there are keywords that can be supplemented with paid advertising...
Aug 22, 2013 -
Twitter is launching a new feature. When someone tweets about something newsworthy, Twitter will go and include links to the news story below the tweets...
Aug 16, 2013 -
Yelp now lets users leave reviews for businesses via their smartphones.
Aug 9, 2013 -
Google has introduced 'relevant ads' to the Maps app, assisting local businesses in their advertising.
Aug 6, 2013 -
Google AdWords has launched the new Google Display Planner, which is a combination of three long-time AdWords tools: the Contextual Targeting Tool...
Jul 31, 2013 -
Google+ will be terminating its Local app for iOS and will push users to migrate to Google maps for mobile instead.
Jul 30, 2013 -
Facebook is looking to make it even easier for businesses to market themselves effectively on the social media platform by launching a new Facebook...
Jul 29, 2013 -
A new study examines the extent that Fortune 500 corporations are using Twitter, Facebook, YouTube, Google+, Pinterest, Instagram, and Foursquare.
Jul 26, 2013 -
Foursquare expands advertising capabilities to small businesses. The company will also charge advertisers when a user checks- in at their business...
Jul 18, 2013 -
Foursquare has begun rolling out a new style of advertisement which is displayed once users check-in at specific locations. Captain Morgan is one of...
Jul 12, 2013 -
Moz has released their 2013 search engine ranking factors, surveying 120 SEO professionals and having them rank different search factors. While this...
Jun 27, 2013 -
The FTC has released new guidelines for the search engine industry and how it distinguishes between advertising and natural search results. Particularly...
Jun 26, 2013 -
Google has launched its dynamic remarketing program to all clients with a Google Merchant Center account. This pilot program is only available to those...
Jun 14, 2013 -
The information is basic, and is the same information that business users have had for some time. But for smaller businesses and marketers, having this...
Jun 3, 2013 -
Advertorials have been popping up on websites more frequently over the past year or two. Google could penalize your site if you don't make a proper...
May 29, 2013 -
Forty-nine percent of marketers surveyed in Social Media Examiner's 2013 Social Media Marketing Industry Report consider Facebook to be their most important...
May 22, 2013 -
Pinterest has detailed several types of pins that have added information on them, including product pins, recipe pins, and movie pins. But this move...
May 17, 2013 -
Google has announced a revamping of Google Maps and it is much more than a few changes. It is a reworking of the entire Google Maps interface from the...