Head of Performics, Canada
Kerstin Baker-Ash is the head of Performics, Canada and is a frequent speaker on search and display integration at search marketing conferences is North America and Europe. An industry veteran, Kerstin has spent over nine years developing search marketing strategy and leading integrated performance display systems for clients in travel, finance, CPG, and government.
When she's not putting together the latest in integrated planning on search and display, Kerstin can be found cheering on the Boston Celtics and looking for excuses to listen to her daughter's tween pop albums. Kerstin is @bakerash on Twitter and blogs at kerstinbakerash.com
US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.
October 13, 2015
1pm ET/ 10am PT
November 12, 2015