Pashmeena is an online marketer with over six years of experience. Currently, she is a senior associate for retail and consumer goods products at Compete, and manages client relationships focusing on marketing analytics consulting. Pashmeena and her team work to conceive, lead, and perform new analysis of consumer marketing issues and business practices using large datasets of online behavior and survey responses. Additionally, Pashmeena works to manage and grow strategic account relationships pertaining to the retail vertical. Prior to joining Compete in 2010, Pashmeena worked at Studiocom and Carat holding account management roles. Pashmeena holds a B.A. in Advertising from Pennsylvania State University and a Masters in Integrated Marketing from Emerson College.
Hong Kong, 20-21 January
Singapore, 5-6 March
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
January 29, 2015
1:00pm ET/10:00am PT