Vice President of Media Services, Response Mine Interactive
Ted Rooke is vice president of media services for Response Mine Interactive (RMI) and is charged with the expansion of the firm’s media expertise across the digital services division.
Prior to RMI, Terence executed marketing initiatives for some of the world’s most iconic brands including The Home Depot, Hewlett-Packard, General Motors, Pfizer Pharmaceuticals, Proctor & Gamble and Delta Airlines. With a concentration in direct marketing, Ted has a history of increasing ROI and growing revenue for his clients. Most recently with Reprise Media, Ted has held media positions at Nurun, Digitas Modem Media and Response Media Products where he developed search engine marketing campaigns and online marketing platforms. Ted received his Bachelors of Arts in speech communications from the University of Georgia.
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
June 10, 2015
12:00pm ET/9:00am PT