Director, Ad Sales Operations
Federated Media Publishing
Matt Jessell currently serves as director of ad sales operations at Federated Media Publishing in San Francisco. Matt, a founding member of the company since 2006, has worked to develop and implement award-winning programs for Fortune 500 brands including Intel, BMW, Dell, Clorox, Toyota, and American Express as well as build the Strategic Programs and Ad Sales Operations business units. Prior to FM, Matt held various, key positions in operations, and sales and marketing at Wired Magazine and Conde Nast. He graduated from the University of Montana with a dual emphasis on management and marketing.
9 Strategies to Engage Your Consumers
Online marketing apps are highly engaging - taking visitors on short, but effective, conversion-focused journeys. This white paper illustrates 9 strategies to engaging consumers through app-like experiences.
Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?
March 19, 2014