Chris Kane

Chris Kane

Account Strategist

Turn

Chris Kane is an account strategist at Turn where he is responsible for designing and managing display campaigns on behalf of online advertisers. In this role, Chris works with leading advertisers and agencies to develop custom techniques for accessing biddable display inventory. He specializes in bidding logic, audience development, and frequency management.

Prior to joining Turn, Chris worked in the media and technology practice at Oliver Wyman, a global consulting firm. At Oliver Wyman, Chris worked with content owners and distributors in the U.S. and Europe to launch new digital business models. Chris holds a bachelor of engineering and master of engineering management degree from Dartmouth College.

RECENT ARTICLES BY CHRIS KANE

Site Extension: Big Data in Practice

Jan 23, 2012 - What questions can big data answer, and how can those insights be applied to digital media buying? Comments

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