Chris Kane is an account strategist at Turn where he is responsible for designing and managing display campaigns on behalf of online advertisers. In this role, Chris works with leading advertisers and agencies to develop custom techniques for accessing biddable display inventory. He specializes in bidding logic, audience development, and frequency management.
Prior to joining Turn, Chris worked in the media and technology practice at Oliver Wyman, a global consulting firm. At Oliver Wyman, Chris worked with content owners and distributors in the U.S. and Europe to launch new digital business models. Chris holds a bachelor of engineering and master of engineering management degree from Dartmouth College.
Hong Kong, October 21-22
London, November 13-14
San Francisco, November 13-14
London, November 18-19
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.