Mael Bredeche is a campaign strategist at Turn where he is responsible for designing and optimizing online advertising campaigns. Mael works with leading agencies and brands in implementing campaign strategy to improve scale and performance. He focuses on the development and implementation of optimization strategies and analytical techniques.
Prior to joining Turn, Mael worked in management consulting. Mael holds a bachelor of engineering degree from Columbia University.
US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.
E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.