Nathan Richter
Director, Client Solutions
Monetate
Nathan Richter advises top enterprise clients including Best Buy, QVC, Urban Outfitters, Sports Authority, and PETCO on website optimization. A veteran of digital marketing and online retailing, Richter has extensive hands-on experience helping enterprise clients implement successful multichannel marketing campaigns. Richter has directed online marketing and site optimization programs for David’s Bridal, QVC, The Franklin Mint, and dELiA's.
RECENT ARTICLES BY NATHAN RICHTER
Oct 3, 2013 -
Don't let a year go by without engaging your customers. Waiting on the perfect technology means lost opportunity.
Aug 27, 2013 -
Five tactics to focus on now that will help turn holiday browsers into buyers.
Jul 30, 2013 -
What companies need is a way to create a personalized email experience as soon as the customer opens the email - not when it is sent.
Jul 2, 2013 -
It's not enough to review your segments every three months; you must review them and take action, building your annual marketing strategy around the...
May 29, 2013 -
While high-value segments might not be huge from a session or consumer perspective, they're adding to the bottom line.
May 7, 2013 -
To get the most out of email, and allow the learnings from your email marketing to help your entire organization improve, it's important to personalize...
Apr 9, 2013 -
How can companies make sure they're selecting the right tools for their organization, and that they know exactly which investments are required to get...
Mar 12, 2013 -
Turn your data into action by developing data objectives that tightly align with key business objectives, choosing your approach to the querying process...
Feb 12, 2013 -
Understand the integrity of your data, create a data warehouse, and uncover your customer profile to sail the seas of data successfully.
Jan 15, 2013 -
Three opportunities you can capitalize on today.
Dec 18, 2012 -
While you focus on how to capture the last-minute holiday sale, you should also be thinking about how to create experiences that will encourage seasonal...
Nov 27, 2012 -
The holiday shopping surge continues right up until the holiday and beyond, so keep working to make sure you're offering the right promotions to consumers...
Oct 23, 2012 -
With online holiday sales set to be bigger this season than ever, here are a few tips to maximize customer opportunities this year.
Sep 25, 2012 -
You should be leveraging ways that identify technographic data to help give your customers what they want.
Aug 28, 2012 -
Understanding the customer's purchase behavior, and mapping out a consistency program that helps trigger customer actions, will lead to a more relevant...
Jul 31, 2012 -
Getting the most out of your existing resources will help your business boost the overall value of a customer.
Jul 3, 2012 -
The tablet must be looked at as its own channel that deserves an individual and unique user experience.
Jun 5, 2012 -
Drive conversions through effective display advertising and sound website optimization strategies.
May 8, 2012 -
How to turn discount-oriented browsers into buyers.
Apr 10, 2012 -
Make the most of every email campaign by increasing your relevance to customers.
Mar 13, 2012 -
Marketers can optimize the website experience to improve conversions from paid search traffic. Here's how.