Chief Revenue Officer
Dax Hamman is chief revenue officer at Chango, the innovators of search retargeting, and is based in Chicago and Toronto. Prior, Dax founded and led the global iCrossing media group, developing the concept of "performance display," an innovative planning strategy that drove significant ROI from display advertising for some of the world's largest and coolest brands.
Dax has 12+ years in the digital space with experience in just about everything online, including media, usability, creative, technical management, and affiliate marketing. He writes and speaks extensively, particularly on new and emerging techniques within the digital media space.
The blood flows in pixels!
IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 17, 2014
September 23, 2014
September 30, 2014
1:00pm ET/10:00am PT