Chief Revenue Officer
Paul has a long track record of leading profitable revenue growth in start-ups and multi-billion dollar companies. As chief revenue officer of Marketo, he is responsible for embodying the company's founding principle of aligning sales and marketing to accelerate revenue growth.
Prior to Marketo, Paul was general manager and CMO for SuccessFactors (NASDAQ: SFSF), where he was a key contributor from a 12-person private company to a now multi-billion-dollar public innovator. Prior to SuccessFactors, Paul was SVP worldwide marketing for Network Appliance (NASDAQ: NTAP); CEO and chairman for SeeCommerce; CMO of Informatica (NASDAQ: INFA); and various other leadership positions at Sybase, Tandem, and Unisys. Paul holds a BS in Information (Computer) Science and a BA in Management from James Madison University.
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.