Myk Willis, who founded Myxer in 2005, continues to drive the company's strategy and evangelize its vision of mobile as an empowering technology for the individual. A passionate entrepreneur, experienced technologist, and published author, Myk is consumed by the challenge of building a better mobile industry that embraces the openness of the Internet. Prior to founding Myxer, Myk built a successful technology consulting firm, and earlier served as lead developer for Citrix's flagship MetaFrame product.
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
June 10, 2015
12:00pm ET/9:00am PT