With more than 15 years of industry experience, Andrew Bonar is a recognized expert in message sending and deliverability. As director of deliverability for Emailvision, Andrew is responsible for developing and evangelizing best practices in permission-based marketing with Emailvision clients and industry associations. Andrew maintains a respected blog, EmailExpert.org, and is frequently requested to speak at email marketing events around the world.
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.