With more than 15 years of industry experience, Andrew Bonar is a recognized expert in message sending and deliverability. As director of deliverability for Emailvision, Andrew is responsible for developing and evangelizing best practices in permission-based marketing with Emailvision clients and industry associations. Andrew maintains a respected blog, EmailExpert.org, and is frequently requested to speak at email marketing events around the world.
IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 17, 2014
September 23, 2014
September 30, 2014
1:00pm ET/10:00am PT